SBDC Webinar to Focus on Content Marketing

SBDC Webinar to Focus on Content Marketing. Creating great online marketing content will be the subject of a Wyoming Small Business Development Center (SBDC) webinar Thursday, Jan. 5, from 2-3 p.m. Corissa St. Laurent, a small-business marketing expert and advocate, with 15 years of experience in relationship marketing, will present the webinar, “Content Marketing: What to Say and How to Say It.” The SBDC is a partnership among the University of Wyoming, the Wyoming Business Council and the U.S. Small Business Administration (SBA). As a former small-business owner, St. Laurent founded and operated two companies, and understands the dedication and resources necessary for a small business to grow and succeed. She manages a team of local marketing expert presenters who deliver marketing education throughout the Northwest. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. For more information, call Peggy Baker at 1-800-348-5194. The Wyoming SBDC Network is a business advising group of the Wyoming SBDC, Procurement Technical Assistance Center, Market Research Center and SBIR/STTR Initiative. The network’s mission is to help Wyoming entrepreneurs succeed. The SBDC is funded, in part, through a cooperative agreement with the U.S. SBA. Additional support is provided by the Wyoming Business Council and UW.

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Creating great online marketing content will be the subject of a Wyoming Small Business Development Center (SBDC) webinar Thursday, Jan. 5, from 2-3 p.m.

Corissa St. Laurent, a small-business marketing expert and advocate, with 15 years of experience in relationship marketing, will present the webinar, “Content Marketing: What to Say and How to Say It.”

The SBDC is a partnership among the University of Wyoming, the Wyoming Business Council and the U.S. Small Business Administration (SBA). The SBDC focuses on educating small-business owners and potential owners on how to successfully start and operate small businesses. The SBDC’s main office is located at UW.

During the webinar, St. Laurent will cover tips, including how many web links will create the most engagement; how to turn questions into high-open subject lines;…

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