Tag: Business Insider

5 Signs Your Marketing Program Needs Licensed Content

5 Signs Your Marketing Program Needs Licensed Content

Licensed content, also referred to as “syndicated content” or “third-party content,” is an effective, strategic tool for your content marketing progra ...
How to Combine Facebook Ads With Influencers to Connect at Every Stage of the Funnel

How to Combine Facebook Ads With Influencers to Connect at Every Stage of the Funnel

Facebook Live Video Video is one of the best ad formats on social, and Facebook Live Video ads are taking center stage. This makes video creatives a m ...
Some Industry Experts Think ‘Traditional Marketers Are Screwed.’ Here’s How to Prove Them Wrong.

Some Industry Experts Think ‘Traditional Marketers Are Screwed.’ Here’s How to Prove Them Wrong.

So, what does that mean for businesses -- big and small -- that typically rely on traditional marketing tactics to reach consumers on channels like Fa ...
A Cult Craft Brewer Says Its ‘Beer For Girls’ Is Satire — But Women Are Slamming the Company for the ‘Lazy Stunt’

A Cult Craft Brewer Says Its ‘Beer For Girls’ Is Satire — But Women Are Slamming the Company for the ‘Lazy Stunt’

BrewDog released a 'beer for girls' called Pink IPA that's intended to satirize the beer industry. This story originally appeared on Business Insider ...
Tangential Content Earns More Links and Social Shares in Boring Industries [New Research]

Tangential Content Earns More Links and Social Shares in Boring Industries [New Research]

But unless you have a universally interesting brand, you’ll be hard-pressed to attract much of an audience if all you do is publish brand-centric cont ...
Business Insider Videos Thrive on Delivering Soft News

Business Insider Videos Thrive on Delivering Soft News

Business Insider: Facebook Video Success According to BI’s advertising page, the news and media organization’s website pulls in more than 78 million u ...
Business Insider Videos Thrive on Delivering Soft News

Business Insider Videos Thrive on Delivering Soft News

Business Insider: Facebook Video Success According to BI’s advertising page, the news and media organization’s website pulls in more than 78 million u ...

ad:tech New York 2016 Honors Career Focus on Tech Innovation With Industry Achievement Award

ad:tech New York 2016 Honors Career Focus on Tech Innovation With Industry Achievement Award. NEW YORK--(BUSINESS WIRE)--ad:tech New York 2016, the or ...
8 / 8 POSTS