Tag: Business-to-business
Articles or updates: A LinkedIn primer for content marketing
Articles or updates: A LinkedIn primer for content marketing.
LinkedIn even surpassed Facebook as the social platform of choice among B2B marketers in ...
B2B Content-Enabled Campaigns: Top Trends, Benefits, and Goals
B2B Content-Enabled Campaigns: Top Trends, Benefits, and Goals.
Two-thirds of B2B marketers say they are conducting content-enabled campaigns—digital ...
Folloze Provides 2017 Outlook on B2B Marketing & Sales Industry
Folloze Provides 2017 Outlook on B2B Marketing & Sales Industry.
PALO ALTO, Calif.--(BUSINESS WIRE)--Folloze, an Account Based Marketing (ABM) Sales P ...
B2B Social Media Marketing: 33 Strategies, Ideas and Examples
Does that mean that B2B businesses can’t find success on social media?
If you’ve been publishing regularly to your company blog on a specific topic th ...
Supercharge B2B Sales With a Smart Indirect-Sales Ecosystem
Companies are no longer waiting until they're multinational corporations; even early-stage companies that have their sights fixed on growing fast and ...
How B2B Companies Are Using Marketing Automation
How B2B Companies Are Using Marketing Automation.
More than three-quarters (78%) of B2B organizations are using marketing automation tools, according ...
5 Data-Driven Ways to Improve Your Content Marketing, According to Priceonomics
Optimize Your Content Marketing “Stack” In order to be successful at content marketing, there are three key components on which you need to focus.
As ...
The Rise of Account-Based Marketing, in 7 Charts
People-based marketing.
ABM is a marketing strategy in which the marketing and sales teams focus on courting specific clients, rather than determining ...
10 Revealing Content Marketing Statistics and Trends
And yet, content marketing is still a relatively new field.
Luckily, with everyone focusing on its development, trends and patterns are starting to em ...
How to choose the right type of content marketing video
How to choose the right type of content marketing video.
Let your marketing goals lead the way in your decision.
If a picture is worth a thousand word ...