Tag: Emotion
Machine Learning Helps Content Marketers Hit the Right Emotional Note
Machine Learning Helps Content Marketers Hit the Right Emotional Note.
Diamonds are forever.
You know these words in part because they’ve been very ca ...
When Facts Fall Short: Why Brands Need a Point of View
When Facts Fall Short: Why Brands Need a Point of View.
The article itself wasn’t all that controversial.
It was a fairly standard advertorial, presen ...
The Art of Storytelling in Video Marketing
We can’t fail to invest emotionally in a high stakes tale packed with drama, so it matters little that Branson wasn’t actually trying to sell us anyth ...