Tag: Facebook

How Facebook’s video ads’ watch time compares across formats
A video ad is a video ad is a video ad.
Except it’s not, according to Facebook.
To illustrate the point, Facebook has produced charts that show how mu ...

11 Ways to Use Facebook’s 24-hour Live Streaming for Business
Facebook Live – the social media giant’s live video streaming platform – recently launched Continuous Live Video, a 24-hour live streaming service.
He ...

Facebook Watch Time: 15 Ways to Increase Views and Engagement
Take a look at our actionable takeaways below: 15 Ways to Increase Facebook Video Watch Time Here are 15 different ways you can encourage your viewers ...

Facebook’s pre-roll ad test will only run in Watch, not News Feed
A Facebook spokesperson declined to comment on the report, but a person familiar with the matter told Marketing Land that the company is expected to l ...

How to Make Money With Facebook Ads
And how do you use Facebook ads to make money online.
Everyone wants to make money with their Facebook ads.
If you follow the formula, you'll be a ste ...

Don’t Be Overwhelmed by Facebook Advertising: 10 Tips to Use Any Time
When it comes to Facebook advertising, it is crucial to know your customers well enough to create a highly targeted Facebook ad audience.
To make sure ...

Facebook officially launches mobile app, educational site for video creators
After previewing the Facebook Creators app in June, the iOS version is rolling out globally on Thursday to all Pages and individual accounts, though t ...

3 Examples of High Performing Facebook Ads That Drive Leads and Sales
Social media advertising is now a core skill that businesses need to master.
The top social media channel that most digital marketers have as their “g ...

Getting More People to Like Your Business’ Facebook Page
"Like" campaigns deliver social proof Once you've run a Like campaign, you can do connection targeting.
Building warm audiences Targeting your fans wi ...

#SocialSkim: Facebook’s Warning to Marketers; LinkedIn Smart Replies: 10 Stories This Week
In this week's 'Skim: why Facebook's latest algorithm change serves as a stark reminder to advertisers that they don't hold all the power; Facebook in ...