Tag: Marketing
7 Important Digital Skills All Marketers Should Master In 2017
Marketing isn’t what it was 10 years ago (or even 5), with all the advancements of technology and data the past few years have brought.
According to , ...
5 Content Marketing Lessons from Top Digital Marketing Blogs
So, for example, if you have a business goal of improving the customer experience, a key KPI might be the rate of customer service issues that are han ...
Salesforce’s Mike Kostow on Why Marketers Should Trust Data Over Intuition
Now the SVP and GM of Pardot, he has been in the enterprise software business for more than 20 years.
During an in-depth interview, Kostow talked to u ...
Will Artificial Intelligence Have a Major Impact on B2B Marketing?
Will Artificial Intelligence Have a Major Impact on B2B Marketing?.
B2B marketing executives say artificial intelligence (AI) will have a significant ...
IoT, AI, Chatbots: Creative Ways Content Marketers Use New Technology
IoT, AI, Chatbots: Creative Ways Content Marketers Use New Technology.
“When you invest in an emerging technology, you can be in front of a growing au ...
Working Together in Perfect Harmony: Digital Advertising + Content Marketing
According to Content Marketing Institute (CMI) and MarketingProf’s 2016 benchmark reports, 88% of B2B marketers and 76% of B2C marketers say they use ...
How to Use Social Media Emoji to Humanize Your Business1
Businesses are using emojis on Facebook to respond to customer comments, convey a clear emotion, and speak their customers’ language.
While you’re bra ...
21 Tips for Social Media Marketing
21 Tips for Social Media Marketing.
Personal Branding Coach/Brand Strategist at BKC Consulting, Lifestyle Entrepreneur, Amazon bestselling author and ...
4 Reasons Your Small Business Needs Content Marketing
4 Reasons Your Small Business Needs Content Marketing.
This makes it imperative to find ways to make sure your small business isn’t ignored.
This type ...