Tag: Marketing
3 Reasons Why Email Is Your Content Marketing Best Friend
Social media interaction is all well and good but that doesn’t necessarily translate into tangible ROI.
In fact, no other form of communication provid ...
30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year
It is that time in the year again.
(source) Social media spend will account for 20.9% of marketing budgets (10.6% currently) across industries in the ...
8 Keys to Maximizing Your Blog’s Potential
Blogging is such a wide-open canvas that marketers are often eager to get content online without investing in the necessary planning.
Big losses in se ...
Progressions and Predictions of Marketing Technology
Further, the 2016 Hype Cycle for Digital Marketing and Advertising suggested that the combination of four key data-centric marketing driving forces in ...
Adobe buys TubeMogul for $540 million, expands its video marketing efforts
Adobe said it will acquire TubeMogul, a video advertising company, in a deal valued at $540 million.
The deal will give Adobe a larger footprint in vi ...
Why does content marketing work in the legal sector?
So we think your firm should set the wheels in motion!
Read on to learn a little more about content marketing and why it works for the legal sector.
W ...
7 Social Media Marketing Trends That Will Dominate 2017
7 Social Media Marketing Trends That Will Dominate 2017. pexels.com Every year, I make predictions about what the coming year’s potential developments ...
Why You Might Not Have Enough Time for Content Marketing
Why You Might Not Have Enough Time for Content Marketing.
Sixty-two percent of B2B companies feel that their efforts are more successful than they wer ...
INFOGRAPHIC: How to Earn Your Audience Through Content Marketing
INFOGRAPHIC: How to Earn Your Audience Through Content Marketing.
Our content marketing infographic series covers three challenges that most marketers ...
7 Steps to Building a Content Marketing Culture That Works
7 Steps to Building a Content Marketing Culture That Works.
Build a message ‘house’ One way to help your marketing team unify its content efforts acro ...