Tag: Personalization
Top Brand Personalization Secrets From Scott Monty at #Pubcon 2018
Fear isn’t new, Scott said, and as such now we face an overabundance of content that has created a trust deficit.
Taking a close look at human nature’ ...
![How Hyper-Personalization and Localization Can Give You a Competitive Edge [Infographic]](http://www.marketinghub.today/wp-content/uploads/2018/10/how-hyper-personalization-and-localization-can-give-you-a-competitive-edge-infographic-1.jpg "How Hyper-Personalization and Localization Can Give You a Competitive Edge [Infographic]")
How Hyper-Personalization and Localization Can Give You a Competitive Edge [Infographic]
Personalization.
Everyone's doing it, so is it even special anymore?
Do customers pay attention if emails use their first name or if you specify their ...
The Email-Marketing Death Spiral Begins When You Think More Is Better
You can build a powerful customer connection if your emails are personalized, relevant and perfectly timed.
Later, you receive an email from that bank ...
Personalization Versus Privacy: Making Sense of the Privacy Paradox
Whilst on one hand we’re more informed than ever about how marketers may be controlling our personal data, and are more cautious about protecting it.
...
![Personalized Calls to Action Perform 202% Better Than Basic CTAs [New Data]](http://www.marketinghub.today/wp-content/uploads/2018/06/personalized-calls-to-action-perform-202-better-than-basic-ctas-new-data.jpg "Personalized Calls to Action Perform 202% Better Than Basic CTAs [New Data]")
Personalized Calls to Action Perform 202% Better Than Basic CTAs [New Data]
In this post, we'll cover new data on calls-to-action and how tailored CTAs perform compared to their counterparts.
As the below data shows, personali ...
Personalization and Privacy in a GDPR World
I believe this change is an opportunity to build greater trust and differentiate through personalized customer experiences.
Related: The EU's GDPR: 6 ...
Why a ‘Personal’ Customer Experience Is Critical to Your Business’ Success
Personalization?
Just be sure to be transparent about how you use their data.
So, whether you're perusing your newsfeed, product recommendations or su ...
CMWorld Interview: Peter Krmpotic on Optimizing the Content Supply Chain
Content personalization is no longer a dream that marketers have for leveling up engagement with their audience, it’s become an essential combo for wi ...
This Is How You Discern the Person in All That Customer Personalization Data
We need to bring attribute data, behavioral data and deep engagement data together all in one place.
Attribute data A lot of basic attribute data abou ...
Vidyard Expands Personalized Video and Video Messaging Solutions for Marketing, Sales, Customer Support
New capabilities help marketing, sales and customer support teams deliver a wide range of personalized customer experiences proven to stand out and bo ...