Tag: Revenue

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Terminus Releases Account-Based Marketing Orchestration Platform for B2B Marketers

Terminus Releases Account-Based Marketing Orchestration Platform for B2B Marketers

This new suite of features empowers B2B marketing and sales teams with enhanced capabilities to target, execute, measure and optimize ABM campaigns at ...
9 Handy Business Calculators That’ll Make Your Life Easier

9 Handy Business Calculators That’ll Make Your Life Easier

Whether you’re tasked with managing advertising spend or budgeting for events, this handy list of free calculator tools will help you prove the return ...
Industry Roundup: What Wowed Marketers at CES, Slack’s Podcast Initiative + More

Industry Roundup: What Wowed Marketers at CES, Slack’s Podcast Initiative + More

To do so, they’re turning to content marketing – specifically, podcasting, reports The Drum. The second feature is auto-fill within Snap Ads. In addit ...
How the Role of the CMO Is Changing

How the Role of the CMO Is Changing

How the Role of the CMO Is Changing. Chief marketing officers are increasingly being held responsible for growth strategies and revenue generation wit ...
A Beginner’s Guide to Social Media Customer Support

A Beginner’s Guide to Social Media Customer Support

A Beginner’s Guide to Social Media Customer Support. What is social customer support? These brands also experience a 5.4 percent increase in social bu ...
How to Calculate Your Lead Generation Goals [Free Calculator]

How to Calculate Your Lead Generation Goals [Free Calculator]

How to Calculate Your Lead Generation Goals [Free Calculator]. To hit revenue and growth goals, your company needs customers. The question is ... how ...
The ROI of AdWords Spend for B2B Firms

The ROI of AdWords Spend for B2B Firms

The ROI of AdWords Spend for B2B Firms. What is the return on investment for B2B companies when they spend on Google AdWords search advertising? To fi ...

Folloze Provides 2017 Outlook on B2B Marketing & Sales Industry

Folloze Provides 2017 Outlook on B2B Marketing & Sales Industry. PALO ALTO, Calif.--(BUSINESS WIRE)--Folloze, an Account Based Marketing (ABM) Sales P ...
Be Heard acquires content marketing agency Kameleon

Be Heard acquires content marketing agency Kameleon

Be Heard acquires content marketing agency Kameleon. Peter Scott: executive chairman at Be Heard The group will buy 100% of Kameleon’s equity for an i ...
All the Social Media Advertising Stats You Need to Know

All the Social Media Advertising Stats You Need to Know

All the Social Media Advertising Stats You Need to Know. Social media advertising usage statistics Social media advertising budgets have doubled world ...
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