Tag: Technology
Stop Scapegoating Technology and Focus on Content for Your Ads and Marketing
When was the last time you stopped to think about how truly astonishing technological innovation has been in the last 30 years?
To innovate, companies ...
Transcript of How to Use Technology to Create Real-World Connections
In this episode of The Duct Tape Marketing Podcast, we’re going to talk with Dan Schawbel, and we’re going to visit his book called Back to Human: How ...
Keeping up With the Ever-Changing Customer Means Updating Offerings and Taking Advantage of Technology
Miller Heiman Group has been a leader in improving sales performance for companies ranging from retail outlets to large B2B corporations since it was ...
3 Ways You Sabotage Your Content Tech Search
Content technology.
Consider this finding from CMI’s 2018 Content Management & Strategy Survey: 51% of the content professionals say their company lac ...
Social Media has the “Exact Same Negative Effect on Depression” as Eating Potatoes
It feels impossible to tell if the technology our kids use should be celebrated or feared.
I intended the book to teach startups how to build healthy ...
Why Do Google and Apple Want You to Use Your Phone Less?
This week Apple follows Google by announcing features to help people cut back on their tech use.
Why would the companies that make your phone want you ...
My New SEO Strategy: Blog Less, Spend More on Technology
Why am I trying to get away from content marketing?
If I want to grow my traffic to the level of Hubspot’s blog and get over 6 million visitors a mont ...
3 Simple Ways to Get Started with Relationship-Building Webinars
They help you build relationships, teach, and discover and drill down on your audience’s wants, needs, objections, and problems.
But the thought of pr ...
![Tech Marketers Think Outside the Buyer’s Journey [New Research]](http://www.marketinghub.today/wp-content/uploads/2018/03/tech-marketers-think-outside-the-buyers-journey-new-research.jpg "Tech Marketers Think Outside the Buyer’s Journey [New Research]")
Tech Marketers Think Outside the Buyer’s Journey [New Research]
Here’s the finding that got us talking: Compared with the previous year, more technology marketers say they’re focused on creating the right content f ...
In Technology Business Videos, Silence Can Be Golden
The power of the unspoken word I’ve always maintained that a good test of how well a video communicates is to watch it with the sound turned off.
If y ...