Tag: Technology
Vidyard Named One of Deloitte’s Technology Fast 50™ Companies
KITCHENER, November 9, 2017 — Vidyard, the new generation video platform for business, was recognized for rapid revenue growth, bold innovation and it ...
What to Consider When It’s Time for New Marketing Technology
Marketing automation tools.
In many cases, the changes companies need to make don’t even require new technology.
“Companies often adopt new technolog ...
6 Predictions for the Convergence of IoT and Digital Marketing
6 Predictions for the Convergence of IoT and Digital Marketing.
The boom in IoT (Internet of Things) technology will soon allow us to analyze, predict ...
The Martech Purchase Process: How Buyers Evaluate Vendors
The Martech Purchase Process: How Buyers Evaluate Vendors.
Prospective buyers of marketing technologies rank demos, test drives, and self-driven onlin ...
Forrester Study Reveals How Enterprises are Embracing Social Selling
Forrester Study Reveals How Enterprises are Embracing Social Selling.
In fact, 36 percent believe that social selling will become the “default way to ...
How Technology Content Marketers Can Earn Trust [Tips and Examples]
Creating informative, engaging content marketing is a great step in the right direction, but only if it is properly positioned to reach the right audi ...
Will Organizational Culture Ever Catch Up with Technology?
The pace of technological innovation today isn’t just fast.
One that is better able to work with the extremely evolved technology that we have availab ...
WaPo Is Testing Audio Articles With Amazon Tech
WaPo Is Testing Audio Articles With Amazon Tech.
The Washington Post is experimenting with audio articles on smartphones using Amazon Polly, a tech th ...
New Tech Friends on the Marketing Block
Three such roles I kept hearing about at the Intelligent Content Conference are content strategists, content engineers, and data scientists.
Content s ...
The Top 6 Ad Tech Companies You Need to Know
The Top 6 Ad Tech Companies You Need to Know.
Here are six ad tech companies to look out for in 2017.
AppNexus Already a major name in the ad tech spa ...