5 Instagram Tools for Marketers

5 Instagram Tools for Marketers. Instagress is an intelligent automation tool that helps you engage with people who match your target audience. After Minter.io analyzes your Instagram account, click the Engagement tab in the left sidebar to look at your engagement data. When you’ve finished scheduling your posts, you’ll have a visual calendar that makes it easy to track when you’re posting. Schedugram makes this possible by publishing your content for you after it’s been scheduled. When you’re finished with your post, hit Publish and the post will appear on your profile at the scheduled time. Once you’ve created an account and connected your Instagram profile, click the Favorites tab. When the account you want to track appears, click the Add button. In Conclusion These five Instagram tools can help manage your account, optimize your content, and track your competition. Do you use any of these tools in your Instagram marketing?

Author: Ashley Baxter / Source: socialmediaexaminer.com

Want to manage Instagram more efficiently?

Looking for new tools to improve your Instagram marketing?

In this article, you’ll discover five tools to help you
manage your presence on Instagram and grow your
community.

5 Instagram Tools for Marketers by Ashley Baxter on Social Media Examiner. — #1: Expand Your Community With Instagress

Growing your
Instagram followers and engaging with others are easy ways to
build credibility and community for your Instagram presence.
Instagress is an intelligent
automation tool that helps you engage with people who match
your target audience.

instagress dashboard example — Instagress can automate tasks like following, liking,
and commenting on other Instagram users’ posts and
profiles.

To get started, first pick your preferred method of
engagement: liking, commenting, following, or unfollowing.
Though you have the option to perform all of these functions at
once, start slowly and focus on one
feature at a time as you analyze how automated engagement
works best for you.

selected preferred method of engagement for instagress automation — Select your preferred method of
engagement.

Next, use targeting to decide how you’d like to pick
profiles to engage with. You can engage based on hashtags,
locations, followers, and followings, as well as users who engage
with other influential profiles.

example of instagress targeting settings — Choose criteria to identify your target
audience.

Instagress lets you customize how quickly or slowly it
engages on your behalf. Setting a slower speed helps you
avoid hitting rate limits that can flag your account for suspicious
activity.

example of instagress engagment automation speed settings — Select slower activity levels to avoid hitting rate
limits with Instagram.

Next, enter locations, hashtags, and usernames of
profiles you want to target. Because the service is
automated, some marketers might be afraid of interacting with
competitors or other accounts they’d like to avoid. Anticipating
this concern, the tool lets you create a blacklist of
accounts that won’t be included in your engagements.

example of instagress targeting details settings — Add the hashtags, locations, and usernames that are
relevant to your target audience.

Some marketers have spoken out against automation in social
media in the past, deeming it too impersonal. However, you can
build a genuine community of real people using Instagress if you
take your time and adjust your strategy as
you go.

You can test drive Instagress with a free 3-day trial. After
that, you’ll need to upgrade to a paid plan.

#2: Analyze Your Content Mix With Minter.io

Minter.io gives you in-depth
Instagram analytics on your audience, engagement, and optimization
for your organic content. The tool analyzes the entire history of
your profile and then summarizes the changes you might make for
more impact.

Digging into your data helps you learn how to make small
optimizations for better performance. You can apply these
insights as you create future Instagram content.

example minterio top posts engagement report — This Minter.io report shows the most popular posts for
a selected time period.

After Minter.io analyzes your Instagram account, click
the Engagement tab in the left sidebar to look at your
engagement data. You can see your number of posts, post engagement
rate, and sources of engagement over a custom time range.

example minterio engagement sources — Understand where your Instagram engagement comes from
to create the right content for your audience.

Curious if you should share more images or video? Want to know
which filters or
hashtags spark the most interest for your posts? Review
your optimization data to see what your followers are
responding to when you post.

example of minterio top tags by interaction — View your top hashtags based on how many interactions
they’ve received.

Look at the Best Times to Post report to see
when to post your content based on the time of day or day of the
week. The darker-colored blocks represent the times when you’re
most likely to get high engagement.