6 Hottest B2B Social Media Marketing Trends in 2017 [Infographic]

6 Hottest B2B Social Media Marketing Trends in 2017 [Infographic]. Social media marketing, once limited to B2C companies, has already been widely adopted even by B2B organizations nowadays. And as we enter the year 2017 with a fresh perspective in mind, many B2B content marketers are getting interested once again for the trends and shifts that are bound to take place in the industry this year and forward. From new tools to shift of goals and objectives, there are a lot of developments emerging in the world of the social media marketing industry. And the only way to leverage with these changes is to keep up with the latest techniques and make sure that your strategy is in-line with the ongoing trends in the market. Having said that, here are the key takeaways from the infographic below that you should consider if you want to make the most out of your social media marketing efforts this year: More B2B companies will infuse social media marketing in their overall marketing strategy Customer experience will be given more importance B2B companies will invest more in visual and interactive content. Qualifying social leads is getting tougher, which is why investing in advanced analytics will become a trend in the next few months. New features in social media platform will revolutionize the social media advertising. More B2B companies will leverage on the trending topics in the pop culture, real-time. If you want to learn more, check this infographic from Digital Marketing Philippines proudly presents to you to the top B2B social media marketing trends that can help you ramp up your marketing strategy this year 2017.

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Social media marketing, once limited to B2C companies, has already been widely adopted even by B2B organizations nowadays. And as we enter the year 2017 with a fresh perspective in mind, many B2B content marketers are getting interested once again for the trends and shifts that are bound to take place in the industry this year and forward.

From new tools to shift of goals and objectives, there are a lot of developments emerging in the world of the social media marketing industry. And the only way to leverage with these changes is to keep up with the latest techniques and make sure that your strategy is in-line with the ongoing trends in the market. Having said that, here…

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