Category: Content Marketing

In fact, a lot of attention has been directed toward the massive power of Instagram for boosting a company's revenue and growing its customer base. Th ...

Are Chat Stories the Future of Native Advertising?

“Mom’s Secret,” one of the many stories available on the chat fiction app Yarn, is actually sponsored by Skype. Unlike more traditional forms of conte ...

After Losing a $21,000 Deal, Here’s What I Changed in My Email Follow-ups

Although you might be the greatest chef of all time, you might not be able to give the person food at that point. What happens when you meet with a pr ...

How To 10x Your YouTube Channel Growth In 9 Simple Steps

How will you make people notice you and your business on YouTube? Before you get started, think about why people watch YouTube videos in the first pla ...

CMWorld Interview: How Tamsen Webster Drives Irresistible Change in Marketing

Branding expert Tamsen Webster saw this dynamic play out, in various forms, time and time again during her many years as a leader in the Weight Watche ...

Social Marketers Still Aren’t Giving the People What They Want

Sprout found that the top three priorities for social marketers are posts that teach something (61 percent), posts that tell a story (58 percent) and ...

Why Your Business Should Be ‘Marketing First’

Of course leads are important, but now that customer experience is in the spotlight, too, marketing departments must do much more than just enable sal ...

Does Your Website Have This Important Lead-Generation Feature?

There could be a slew of customers waiting if you incorporate it. In this video, Entrepreneur Network partner Ben Angel begins by covering the importa ...

7 Free Blogging Tools to Analyze and Improve Your Performance

That being said, I’ll share a paid (but cheap) alternative here and there (when there’s some feature I couldn’t find for free) but the main 10 tools o ...

Low-cost Content Marketing for Fashion Merchants