Category: Social Media Marketing

3 Takeaways From a Young Company’s International Media Tsunami
Did you hear about the guy who starting walking 20 miles to work and was rewarded with a car?
So, Carr walked.
When Carr explained he was walking to h ...

Snapchat Advertising 101: How to Run Effective Snapchat Ads
But… Snapchat has nearly 200 million daily users, watching 10 billion videos per day.
Because of that… Snapchat is different than the others.
Types of ...

The Art of Social Sharing
It’s all well and good sharing loads of content on social media because you think sharing is caring.
But you could actually be putting your audience o ...

3 Sure Fire Ways To Use Social Media For Lead Generation
Why should your business be on social media?
The main benefit of lead generation on social media is the ability to focus on qualified leads via advanc ...

How Twitch is Breaking New Ground In Audience Engagement #CMWorld
Last month, rapper Danny Brown made waves by unveiling his latest project on the live-streaming platform Twitch, dubbing it “the first-ever Twitch alb ...

5 Brands Doing Cool Things on Social and What You Can Learn From Them
That’s the sound of the brands that push the envelope when it comes to social media marketing.
What you can learn: Using data in creative ways.
Dove l ...

Geoffrey Owens Never Deserved What He Got. Job-Shaming Is Just Plain Tacky.
Image credit: Paula Lobo | ABC | Getty images The media-hungry public loves a hard-luck story, especially when the focus is on someone who once rode a ...

These Friends Snuck a Poster of Themselves Into Their Local McDonald’s — and It’s Still There
As the saying goes, you can’t be what you can’t see, but recently, a 21-year-old student named Jevh Maravilla took that advice to heart in a somewhat ...

Why Content Marketers Everywhere Need to Get Down with User-Generated Content
If your content marketing goal is authenticity, there’s no better bet.
The beauty of user-generated content is its function as a top-of-funnel asset f ...
5 Things You Don’t Know About Social Sharing in 2018
Approximately 3 billion people use social media in 2018.
And since dark social is rising at an excruciating pace, four out of five posts are shared th ...