Category: Uncategorized

Which Mobile Messaging Channels to Use in Which Real-World Situations
Let's evaluate some ways you can use mobile messaging to communicate with customers so that they stay involved and you retain an ongoing opportunity t ...

#SocialSkim: Why LinkedIn Just Lost 6 Million Users, Twitter’s Plans to Shift Course: 13 Stories This Week
The data storage law has been in place since 2014, but LinkedIn is the first major social network to be blocked in Russia.
Twitter looks for light, re ...
Just Because You Can Doesn’t Mean You Should…
Insight #1: We’re in the “pushy” direct marketing danger zone Originally, digital capabilities enabled the move from push selling to content marketing ...
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It’s now much harder to see if someone edited a Facebook post
It's now much harder to see if someone edited a Facebook post.
Image: AP Have you ever made a cringeworthy mistake in a Facebook post?
Don't lie, the ...

Content marketing ideation: Where do good ideas come from?
Content marketing ideation: Where do good ideas come from?.
Anyway, one of the most common questions I hear is, “How do you keep coming up with new id ...

Solar meets content: Powering tomorrow with today’s marketing techniques
1 reason for increased business success on a year-over-year basis.
However, not all industries are created equal in terms of content marketing potenti ...
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Paul Ryan dabbing is exactly what America doesn’t need right now
Paul Ryan dabbing is exactly what America doesn't need right now.
Image: mashable composte: screengrab cnn and emojipedia There are many things Americ ...

10 Unexpected Ways to Use Pinterest
10 surprising ways to use Pinterest Find a job Looking to land your first job in social media?
They can also pin their own image, which creates valuab ...

A Modern Guide to Social Media Content Marketing, Part 1: Introduction
A Modern Guide to Social Media Content Marketing, Part 1: Introduction.
So why are businesses still offering only one content strategy to reach their ...
How to Create Powerful Customer Testimonials Using Video
But what goes into a customer testimonial video?
Take a look at this example of a customer testimonial video that Hed Hi created for Marketo: To view ...