10 surprising ways to use Pinterest Find a job Looking to land your first job in social media? They can also pin their own image, which creates valuable user-generated content for your business. If you need help running a Pinterest contest, Hootsuite Campaigns allows you to spread your brand’s contest across your fans’ boards, collect user-generated content, and enable form-fills and social sharing to generate leads and broaden your reach. Partner with a brand that is relevant to your audience, and start sharing their Pins. 10 Content Ideas That Work, “To put together a list, think about books you’re actually reading or have read recently, or crowdsource ideas from your colleagues. Create a Pinterest board to help plan your next corporate event and you essentially have a presentation-ready visual to show your boss. You can use Pinterest to search for corporate event inspiration, and to organize your own ideas to help you stay on track. A simple search for “corporate events” will provide you with tons of inspiration and ideas that will truly set your next workplace event apart. There are many different ways to grow and engage your audience on Pinterest. Don’t be afraid to test out some of these less-common strategies and tactics—you never know where your next great idea will come from.
You’ve probably seen a lot of people share recipes or product wish lists on Pinterest. And while there’s nothing wrong with a classic, tried, tested, and true approach to your Pinterest strategy, it’s always fun to shake things up.
Think outside of the box when it comes to your time on Pinterest with the following ten ideas.
10 surprising ways to use Pinterest
Find a job
Looking to land your first job in social media? If you need help with a resume, interviewing skills, or personal branding, Pinterest has you covered. As my post 5 Ways Pinterest Can Help Your Career explains, ‘Simply typing “resume’ into the search bar results in thousands of free and paid templates, as well as links to numerous articles providing tips and tricks for creating the perfect resume and cover letter.”
This rings true for other areas of your job search you need help with too. Search for ‘job interview,’ and find boards dedicated to interview etiquette, practice questions, tips on how to answer the toughest questions, and even interview outfit ideas.
Gain new skills
Whether you’re trying to land that dream job, work towards a promotion, or simply want to stay ahead of the curve, Pinterest is the perfect place to gain new skills.
One of the main ways I use Pinterest is to search for educational resources and knowledge-building posts. Leading institutions and organizations use Pinterest to share their content, so it’s a hotbed for quality information. As my above-mentioned post 5 Ways Pinterest Can Help Your Career explains, “A simple search for boards entitled ‘free course’ will garner hundreds of results from organizations and schools, as well as personal users who have used Pinterest to bookmark free courses and classes for themselves.”
Highlight your business culture (and recruit talent)
If your company is on the search for top talent, your Pinterest board can come in very handy. With the visual nature of the network, you can easily showcase your workplace culture to prospective employees.
Our own #HootsuiteLife board serves as a great example of how to show off your company’s culture with Pinterest. Post photos of the office, team-building events, and employees. The more compelling your workplace looks, the more people will want to work for you.
Run a contest
If you’re looking for more interactions, engagement, and referrals for your business, you might want to consider running a Pinterest contest. A Pinterest contest can come in many forms, but the most popular is the ‘Pin It to Win It’ format.
This type of contest lets your fans pin your brand’s content to their Pinterest board in exchange for a chance to win a prize. They can also pin their own image, which creates valuable user-generated content for your business.
If you need help running a Pinterest contest, Hootsuite Campaigns allows you to spread your brand’s contest across your fans’ boards, collect user-generated content, and enable form-fills and social sharing to generate leads and broaden your reach.
Build relationships with other brands
Pinterest offers a way to visually represent your relationships. Followers can see what you’re pinning, and where your Pins are…