Category: Video Marketing
The Four E’s of Creating Content That Connects [Infographic]
Templated emails, unimaginative blog posts, and prospects stuck under filing cabinets—the worlds of sales and marketing are full of them.
We’ve all be ...
Five Steps To Video Campaign Success
Like all digital marketing, video is measurable.
We spend a lot of time putting together email campaigns, driving whitepaper downloads, and increasing ...
Video Content Management 101
Your mom was right: staying organized is critical to your success—and your video library is no different.
In this blog post, we’ll take you through so ...
Cocktails, Soccer and Luxury Travel are the Big Winners in Sponsored Video
Along with food and drink, and luxury travel content, two videos in Tubular’s Global Sponsored Videos Leaderboard feature FIFA related content.
Every ...
Do More with Less — Maximize Any Video Budget
Starting with a 35,000 foot view allows you to plan, prioritize, and execute without blowing your budget within the first few months of the year.
By t ...
How TV Networks Can Utilize the Room Tours Trend in Their Digital Video Strategies
All around the world, executives in the content strategy and development arena have the daily task of deciphering their audiences’ viewing habits and ...
How Video is Changing this Marketer’s Inbound Game Forever
When I was introduced to Vidyard and one-to-one video, the penny dropped In the fall of 2015, I happened to meet up with someone from Vidyard at an ev ...
Relevance at Scale with Machine Learning
This is where machine learning comes in.
Simply put, machine learning is a process that leverages knowledge (in the form of patterns) extracted from h ...
Delicious Deal: Food-Based Sponsored Videos Order Up Millions of Views
Tubular’s newest sponsored video chart is here!
The Swiss watch brand teamed with the former, tennis-based athletic organization to create the most-wa ...
How the World Cup Helped These Brands Climb to the Top of the Leaderboards
The 2018 World Cup may be over, but analysis of its importance in the world of online video certainly isn’t.
Thanks to metrics in Tubular’s software s ...