Content docents: Providing the best content experience. Sure, everything is beautiful, but what should I see first? Is there a specific path I should take? And remember, the best docents don’t have to use many words to speak volumes. Docent Doug Kessler Guidance: Rewrite and edit ruthlessly. Be honest. Docent Wil Reynolds Guidance: Change Google browser settings to show 10 suggestions when searching, instead of 4. Docent Jay Baer Guidance: Before you create content, write down for whom you are writing specifically. Docent Ardath Albee Guidance: Make the audience the hero of the story you’re telling. My friends, plan your next art appreciation excursion near the north coast at Content Marketing World 2017 in Cleveland.
Today’s content marketing is a bit like wandering through an expansive art museum. Sure, everything is beautiful, but what should I see first? Is there a specific path I should take? And what does it all mean?
Just like smart connoisseurs of fine art, you need help, guidance and the knowledge to know both how and where to spend your time.
My friends, you need a content docent.
And you’re just in luck, because we’ve assembled a tremendous team of content docents below who stand ready to offer you guidance based on their years of experience.
Allow them to guide you through the myriad choices you have and provide you with the best experience possible by sharing their knowledge and insights directly with you.
And remember, the best docents don’t have to use many words to speak volumes. Shhh, let’s listen and learn in the 2nd ebook in our CMWorld conference ebook series, In-Flight Content Guide: Creating a Memorable Content Experience