Five reasons why you need a realtor who gets social media marketing

shironosov/Thinkstock photo Nancy Schrimpf Coldwell Banker Village Properties Special to the Village News Over 95 percent of all home buyers look for houses on the internet. Of all home buyers. So if your agent doesn’t know how to position you on social media portals, you are missing an awesome opportunity with over 95 percent of the market. Your realtor has got to know how to make your home look its best on the internet the minute your listing hits the market or you risk being the real estate equivalent of a Glamour Don’t. Over 95 percent of all home buyers look for houses on the internet. The last listing agent had marketed it solely to horse owners. Your agent has to know how to position you for broad market appeal if you want to sell for top dollar. Is there a web page of your home somewhere on the internet? Friendships and trust and commonalities will always be important, but we’re talking big money here. Find a trustworthy agent who understands the intricacies of social media marketing if you want to get top dollar for your home (and who doesn’t?).

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A realtor shows some homebuyers information for homes on the market online. shironosov/Thinkstock photo
A realtor shows some homebuyers information for homes on the market online. shironosov/Thinkstock photo

Nancy Schrimpf
Coldwell Banker Village Properties
Special to the Village News

  1. Over 95 percent of all home buyers look for houses on the internet. That could pretty much be points one through five right there. Over 95 percent. Of all home buyers. On the internet. So if your agent doesn’t know how to position you on social media portals, you are missing an awesome opportunity with over 95 percent of the market. Yeah, don’t do that.
  1. Web appeal trumps curb appeal. Back in the day, a realtor might tell you how to spiff up your front yard and maybe even paint the front door to impress drive-by buyers. Nowadays, buyers have checked out your kitchen, been in your bathrooms and judged your bedrooms before they have even driven down your street. Your realtor has got to know how to make your home look its best on the internet the minute your listing hits the market or you risk being the real estate equivalent of a Glamour Don’t.
  1. Over 95 percent of all home buyers look for houses on the internet. I know I said this…

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