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Brands Break out the Prank Videos for April Fools Day

Brands Break out the Prank Videos for April Fools Day

Typical jokes range from small spoofs to elaborate fake campaigns and, here at Vidyard, we’re especially interested in how brands are using fun videos ...
Bring the YouTube Experience to Your Website with a Vidyard Video Hub

Bring the YouTube Experience to Your Website with a Vidyard Video Hub

Videos are, without a doubt, the best way to guide potential buyers through your product offering because they’re persuasive and quick to consume. In ...
Pop Culture Perfection: HootSuite Unites the Social Thrones

Pop Culture Perfection: HootSuite Unites the Social Thrones

While the average social media user may not view their social networks as warring kingdoms, HootSuite used a high-quality, timely video and a well-res ...
Transforming the Sales Process From an Art Into a Science, Using Data Analytics

Transforming the Sales Process From an Art Into a Science, Using Data Analytics

Automation allows you to spend more time on what you're good at and waste less time on manual, boring, low-reward tasks. Today, sales reps spend an av ...
6 Common Problems Holding You Back from Content Mastery

6 Common Problems Holding You Back from Content Mastery

Maybe your team doesn’t have enough time to create the right assets. Or maybe your company doesn’t even know what content you create in the first plac ...
Content with a Mission: Q&A with Gina Czark, Vice President, Content Management at Northwell Health

Content with a Mission: Q&A with Gina Czark, Vice President, Content Management at Northwell Health

Spanning 23 hospitals and hundreds of outpatient clinics, Northwell Health is the largest health system in New York, despite being a relatively new na ...
Preparing a Security Token Offering? Here’s Your Marketing Playbook.

Preparing a Security Token Offering? Here’s Your Marketing Playbook.

As the SEC comes closer and closer to a crackdown on the “utility” tokens that function as unregistered securities, a new breed of token is emerging: ...
How to Become Profitable with Instagram Ads

How to Become Profitable with Instagram Ads

But what about the consumers who don’t follow your business on Instagram? I’ll explain how to drive sales with your Instagram marketing strategy, get ...
Running Competitions on Social Media – The Do’s and Don’ts

Running Competitions on Social Media – The Do’s and Don’ts

However, it’s also important to keep a number of helpful tips in mind when running a social media competition. Know how a “promotion” is defined by Fa ...
How to Fire Someone: A Step-by-Step Guide to Letting an Employee Go

How to Fire Someone: A Step-by-Step Guide to Letting an Employee Go

Don't have the termination conversation alone. The very first thing out of your mouth in the termination meeting should be to let the person know he o ...
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