How to Use the ‘Rule of Three’ to Create Engaging Content
What’s so magical about the number three?
We have become proficient at pattern recognition by necessity, and three is the smallest number of elements ...
5 Content Marketing Ideas for May 2019
What follows are five content marketing ideas for your business to try in May 2019.
For May 2019, consider creating articles, videos, or podcasts that ...
17 Charts That Show Where Social Media is Heading
There’s nothing new with that fact… just look at the graph above: It breaks down how the average number of social shares per blog post has been dying ...
How to Do Native Advertising Right: A Brief Guide With Great Examples
But, with the prevalence of digital media, marketers’ view of the technique and how it can be applied has expanded, and with it, so too has CMI’s defi ...
How to Optimize Your Landing Pages for Long-Term Lead Generation
In other words, old content and offers you've created months -- even years -- ago has a huge potential to continue generating new leads now and in the ...
Branding Strategies That Create Customers Who Spend 300% More
Brand equity or its value is based on how much profit a brand makes, how strong the brand is in comparison to the competitors and the role that the br ...
How to Drive Major Sales on Minor Holidays (Like Today’s April Fools’ Day)
Are you ready for 'National Nurses Day' in May?
Do you know how that minor holiday we celebrate todayday -- April Fools’ Day -- began?
Rather than let ...
Customer Service and Social Media
Customer service is defined as “the assistance and advice provided by a company to those people who buy or use its products or services” (Dictionary.c ...
5 Essential Videos for Every Business
Interesting Not Interesting Share Tweet The use of video in business is ubiquitous today, and it’s not going anywhere soon.
In fact, the demand for vi ...
How to Create and Use Screen Recording Videos in Your Content Marketing
So, here’s a helpful step by step guide on how to create and use screen recording videos in your content marketing… Step 1 – Brainstorm topics The fir ...