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Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

Super Bowl Commercials Are Just the Tip of the Iceberg in Video Advertising

Super Bowl 2016 was watched by 111.9 million US viewers. And dad would have asked, “How many people would watch a brand’s video ad online if it wasn’t ...
Reaching Millennials With Social Media: New Research

Reaching Millennials With Social Media: New Research

Where the survey predicts changes, you see social networks adding new features. Facebook An RBC Capital Markets social media survey showed that in the ...
SEO and Website Image Optimization 10-Point Checklist for Marketers

SEO and Website Image Optimization 10-Point Checklist for Marketers

SEO and Website Image Optimization 10-Point Checklist for Marketers. It was an image option among primary search results, not from an image search. Op ...
104 Email Marketing Myths, Experiments & Inspiring Tips [Free Guide]

104 Email Marketing Myths, Experiments & Inspiring Tips [Free Guide]

104 Email Marketing Myths, Experiments & Inspiring Tips [Free Guide]. As the number of email senders fighting for recipients’ attention continues to c ...
BtoBet to present ‘intelligent AR’ marketing tools at ICE 2017

BtoBet to present ‘intelligent AR’ marketing tools at ICE 2017

BtoBet to present ‘intelligent AR’ marketing tools at ICE 2017. Seeking to break new ground within the betting and igaming technology, industry platfo ...
Giving Away Your Content and Marketing to Gain Customers

Giving Away Your Content and Marketing to Gain Customers

This video is part of a series brought to you by Entrepreneur’s book division, Entrepreneur Press, the publisher of Jill Schiefelbein’s book Dynamic C ...
Google staff protest Trump’s immigration ban

Google staff protest Trump’s immigration ban

Google staff protest Trump's immigration ban. Image: twitter Thousands of Google employees walked out Monday in protest of Donald Trump's executive or ...
Why Strong Relationships Produce Better Content Marketing

Why Strong Relationships Produce Better Content Marketing

However, with the proliferation of talent marketplaces and other low-cost solutions out there, content marketers often overlook relationships in the p ...
Life Insurers ‘Like’ Social Media Marketing

Life Insurers ‘Like’ Social Media Marketing

Life Insurers ‘Like’ Social Media Marketing. U.S. Life insurers are expected to budget about $4.2 billion for advertising and marketing in 2017, a 12 ...
Nielsen: Gen X more active than millennials on social media

Nielsen: Gen X more active than millennials on social media

Nielsen: Gen X more active than millennials on social media. Dive Brief: New Nielsen research finds that Gen X, or adults aged 35 to 49, use social me ...
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