
Strategic Video Marketing: How to Match Your Videos to Your Content Goals
That being said, harnessing videos’ amazing potential to engage your audience and deliver your message effectively isn’t something that “just happens” ...

Your Customers Are Using Multiple Devices; You Should, Be, Too, With Omni-Channel Marketing.
The obvious conclusion from that finding is that brands hoping to increase conversions should create seamlessly integrated marketing campaigns and sal ...

5 Ways Your Business May Not (But Should) Be Taking Advantage of Facebook Marketing
But if you want to increase engagement with your posts and generate a more active following, you’ll need to be more proactive in reaching out to your ...

How to Generate Ecommerce Sales with Product Buying Guides
With your buying guides, it’s OK to be more specific.
Here’s an example: Once you create this persona, it’ll be much easier to develop a product buyin ...

2019 Video Trends Watch
I’m not going to do that, but I will share a few “trends” noted by others that I think could be video trends of interest to technology solution provid ...

Digital Marketing News: Google’s Take on URL Structure, B2B Tech Marketing Trends Survey, NPR’s RAD Podcasting, & Decentralised AI
What B2B Tech Marketers Are Planning for 2019 Video marketing, Account-Based Marketing (ABM), and on-demand and influencer marketing strategies lead t ...

The Meaning of Employee Relations in 200 Words or Less
Workplace culture and strong internal relationships are undeniably critical for your company's long-term success.
Focusing your efforts on cultivating ...

The Quick & Easy Guide to Fixing 504 Gateway Timeout Errors
Unfortunately, 504 Gateway Timeout Errors are rather mysterious.
What Is a 504 Gateway Timeout Error?
Since a 504 Gateway Timeout Error is rather gene ...

On-Page SEO for 2019 – Whiteboard Friday
In today's Whiteboard Friday, the fabulous Britney Muller shares her best tips for doing effective on-page SEO in 2019.
Off English Click on the white ...

Gain Better Insights on Social Media With These 4 Tools
Gain Better Social Media Insights With These 4 Tools Tracking your content and engagement can take a lot of time and research, but there is a way to g ...