Tag: Advertising

Advertising on Amazon for Today, the Holidays and the Future: What You Need to Do
Here are those steps: Optimize your listings.
Now is the time to fine-tune titles, bullet points, keywords, and images.
These pumped-up pages look gre ...

#SocialSkim: Facebook’s Warning to Marketers; LinkedIn Smart Replies: 10 Stories This Week
In this week's 'Skim: why Facebook's latest algorithm change serves as a stark reminder to advertisers that they don't hold all the power; Facebook in ...

#SocialSkim: Facebook’s Warning to Marketers; LinkedIn Smart Replies: 10 Stories This Week
In this week's 'Skim: why Facebook's latest algorithm change serves as a stark reminder to advertisers that they don't hold all the power; Facebook in ...

How Clever Retargeting Persuades Customers Who Looked But Didn’t Buy
Retargeting is the best way to target your first-time visitors on different marketing channels and encourage them to return to your site.
When you lau ...

The Self-Esteem Movement: Why Marketers Want You to Love Yourself (and How They Sometimes Fail)
Think about Lane Bryant’s #ImNoAngel campaign, which ended up earning the company $7 million in incremental sales after months of drought.
With a self ...

Don’t Be Overwhelmed by Facebook Advertising: 10 Tips to Use Any Time
When it comes to Facebook advertising, it is crucial to know your customers well enough to create a highly targeted Facebook ad audience.
To make sure ...

Nudge’s Founder Thinks You May Be Making These Crucial Native Ad Mistakes
We tried to answer that question in a large-scale study last year of consumer opinion towards native advertising. Ben Young, CEO and Founder of Nudge ...

LinkedIn launches autoplay mobile video ads
LinkedIn has announced a closed beta for testing video ad units as Sponsored Content.
The video ads will autoplay, and appear as a standalone unit wi ...

How to Become the Coca-Cola of Your Industry Practically Overnight
This strategy helped me generate over $500,000 with a brand new business in 2015 (with an email list of less than 4,000 people), spending just over $ ...

How to Become the Coca-Cola of Your Industry Practically Overnight
This strategy helped me generate over $500,000 with a brand new business in 2015 (with an email list of less than 4,000 people), spending just over $ ...