Tag: Analytics

Leveraging Analytics Data to Improve Your Content: A #CMWorld Twitter Chat with To Cordill
But this gift comes with a price.
We turned to Tod Cordill, proprietor of Moderno Strategies, for answers.
He shared how Google Analytics can show us ...

How to Use the 4 Most Helpful Reports in Google Analytics
While you can use the data from Google Analytics in myriad ways, the four most helpful reports for your content marketing cover traffic, navigation su ...

The Ultimate Guide to Google Analytics in 2019
Other marketing analytics options (such as HubSpot) can give you all the data you need with much less work.
HubSpot users can follow these simple inst ...

10 Vital Customizations to Make in Google Analytics
Connect Google Analytics to Google Search Console Way back, Google Analytics used to have keyword data in all its standard reports.
So, instead of ama ...

SEO Channel Context: An Analysis of Growth Opportunities
But this article will show you a case of an SEO context analysis we used to determine the importance and role of SEO.
You can see the whole SEO channe ...

How to Succeed with Influencers: A Brand Playbook
Influencer marketing firm Klear, which counted more than 2 million sponsored influencer posts on Instagram last year, says that number was up 39 perce ...
How to Succeed with Influencers: A Brand Playbook
Influencer marketing firm Klear, which counted more than 2 million sponsored influencer posts on Instagram last year, says that number was up 39 perce ...

The 2 Website Analytics Tools Pros Actually Use in 2019
One or two tools is about all I need.
Overall Best Website Analytics Tool: Google Analytics Without a doubt, Google Analytics is the best analytics to ...

How Instagram Analytics Can Help Boost ROI in 2019
To help you strategize for 2019, we’re looking at three key Instagram analytics that can help you improve and develop your overall marketing strategy ...

4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis
It was introduced just a couple of years ago and already has a strong community of raving supporters (including yours truly) Let’s take a quick look a ...