Tag: Content strategy
![[Webinar] Licensed Content: An Easy Win for Your Content Strategy](http://www.marketinghub.today/wp-content/uploads/2019/04/webinar-licensed-content-an-easy-win-for-your-content-strategy.png "[Webinar] Licensed Content: An Easy Win for Your Content Strategy")
[Webinar] Licensed Content: An Easy Win for Your Content Strategy
With the consistent need to publish new, valuable content, it can be difficult for content marketers to keep up with the demand.
Limited time, budget, ...
Study: What 1,400 Job Posts Teach Us About Content Marketing Hires
More than 50 percent of B2B content marketers report that their content marketing teams are small or even just one person.
Oddly enough, over 43 perce ...
How to Create Content That Drives Sales
Understand how the conversion funnel works Before you can create highly relevant content, it’s important for you to make sure you’ve got a firm grasp ...
How to Create Content That Drives Sales
Understand how the conversion funnel works Before you can create highly relevant content, it’s important for you to make sure you’ve got a firm grasp ...
What Brands Can Learn from Barbie’s Social Video Success
Strategy Content Strategy What Brands Can Learn from Barbie’s Social Video Success Share on Over the last few years, Barbie videos have allowed the ic ...
Don’t Fail in the Future: Develop an Audio Strategy Today
As content marketers, we create experiences that connect with our target audience.
Our content marketing strategy is seemingly sound.
Audio.
He delive ...
The 2019 Contently Summit: Keynote Presentations
Marketing vs.
This session covers how marketing can join forces with other teams to get the most out of content and build buy-in across the enterprise ...
Barbie and Hot Wheels on Social Video: An Interview with Mattel
Strategy Content Strategy Barbie and Hot Wheels on Social Video: An Interview with Mattel Share on Mattel is one of the best-known toy brands in the e ...
![[Case Study] Fifth Third Bank’s Success Creating an Enterprise-Wide Content Strategy](http://www.marketinghub.today/wp-content/uploads/2019/03/case-study-fifth-third-banks-success-creating-an-enterprise-wide-content-strategy.png "[Case Study] Fifth Third Bank’s Success Creating an Enterprise-Wide Content Strategy")
[Case Study] Fifth Third Bank’s Success Creating an Enterprise-Wide Content Strategy
The marketing community is all too familiar with the statistic “65% of content that marketing teams produce is wasted.” But what can be done to preven ...
Robert Rose Shares How to Add Purpose & Focus Back Into Your Content Strategy at SMMW
The launch of the internet changed the value of content and at first, companies saw a lot of early success.
What many brands were missing was a true c ...