Tag: Email

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Dropping Digital Distractions With Brian Solis

Dropping Digital Distractions With Brian Solis

Brian Solis, the author of Lifescale: How to live a more creative, productive and happy life, wants us to think hard about our digital distractions an ...
How I got 80% open rate in my email outreach campaign

How I got 80% open rate in my email outreach campaign

But if you incorporate the right approaches, then it can very much become a reality. While scattering mail across the internet into as many inboxes th ...
6 Ways to Track Revenue from Email Marketing

6 Ways to Track Revenue from Email Marketing

Tracking Revenue from Email Click-through sales. This method tracks revenue from a direct click in an email to the site and ultimate conversion. The c ...
Last Week’s Facebook Outage Proves Why Email Marketing Is Still So Valuable

Last Week’s Facebook Outage Proves Why Email Marketing Is Still So Valuable

In your autoresponder or first-touch point, direct the reader’s attention to some of your other winning content and you’ll turn seconds of attention i ...
How to Keep Your Email Marketing Strategy Relevant to Millennials

How to Keep Your Email Marketing Strategy Relevant to Millennials

If Millennials feel they are being communicated to with relevant messages, their brand loyalty increases 7% on average, a study found. The same study ...
17 Email Newsletter Examples We Love Getting in Our Inboxes

17 Email Newsletter Examples We Love Getting in Our Inboxes

When people first start doing email marketing, they often assume they need an email newsletter. Not only is their newsletter a great mix of content, b ...
Digital Marketing News: HubSpot’s Email Lead Capture Report, Adobe’s Content Survey, Facebook & Google Tops for Mobile Ads

Digital Marketing News: HubSpot’s Email Lead Capture Report, Adobe’s Content Survey, Facebook & Google Tops for Mobile Ads

Here’s What We Learned About Content Marketing The performance of key elements in blog posts was the subject of a recent study by Backlinko and BuzzSu ...
How to Make Triggered Emails More Effective

How to Make Triggered Emails More Effective

Triggered emails are automated messages in response to the actions of website visitors. Post-purchase emails may include: Order confirmation. Product ...
Five Email Trends and Best-Practices for 2019

Five Email Trends and Best-Practices for 2019

In B2B, in particular, only 35% of users check email on mobile compared with 59% for personal email. Engage with more with interactivity In addition t ...
9 Powerful Ways To Combine Social Media and Email Marketing

9 Powerful Ways To Combine Social Media and Email Marketing

Customers need to encounter a brand up to 12 times before making a purchasing decision. Tip #2: Use your email list to make informed decisions on soci ...
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