Tag: Social media

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Corporate Responsibility in the Age of Content and Social Media

Corporate Responsibility in the Age of Content and Social Media

So how can interested brands use content to engender trust, and what can they do not to lose it? The ad was out of step with the Black Friday content ...
Infographic: 15 Mistakes That Could Tank Your Social Media Strategy

Infographic: 15 Mistakes That Could Tank Your Social Media Strategy

There are so many ways to underserve your audience on social. You can stretch your brand’s voice too far to fit into what’s happening on Twitter or Sn ...
93 Content Marketing Tools You Need to Check Out in 2019

93 Content Marketing Tools You Need to Check Out in 2019

Content marketing is different these days. Some save you time, but some may actually cost you time. This automation software can be integrated with ma ...
Inside Look: How Two Teams Share a Social Media Inbox

Inside Look: How Two Teams Share a Social Media Inbox

Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and comm ...
How Small Businesses Are Using Social Media for Online Reputation Monitoring

How Small Businesses Are Using Social Media for Online Reputation Monitoring

How are small businesses monitoring their online reputations? By using a mix of digital and human resources to scour social media and Google search mo ...
10 Ways to Improve Your Social Media Profiles in One Hour or Less

10 Ways to Improve Your Social Media Profiles in One Hour or Less

So your brand shows up just right, for all your social media profiles. Make sure you’re using the right size images So your brand face will look profe ...
The Cost of Hiring a Social Media Marketer

The Cost of Hiring a Social Media Marketer

Before anything else, you should know that a social media campaign usually runs for 1-6 months and can include the marketing strategy, social sharing, ...
How to Use Surveys on Social Media

How to Use Surveys on Social Media

You can also share your survey from one social platform to another, as well as send out your survey via email to even further your reach and results. ...
Why Social Media is a Bet You Can’t Win and What You Can Do About It

Why Social Media is a Bet You Can’t Win and What You Can Do About It

A lot of people are betting their businesses on social media. But the key thing is that Instagram does not allow you to put a link into a post. Becaus ...
‘Influencer Fraud’ Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

‘Influencer Fraud’ Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

The influencer marketing industry is projected to be worth $5 to $10 billion by 2020, but research shows up to 24 percent of influencers have falsely ...
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