Tag: YouTube

Why the Verticalization of Social Video Content is Crucial to Group Nine
These four brands and former brand SourceFed merged to form Group Nine Media in October 2016.
Group Nine and the Art of Audience Segmentation Group Ni ...

Why Big Brands Need Sponsored Video Not Christmas TV Ads
But, this may be the last year that we see an official Christmas ad or advert from John Lewis, Sainsbury’s, Marks & Spencer, and a host of other retai ...

Who Were the Most Popular YouTube Publishers of November 2017?
Here’s the scoop on the top ten creators on YouTube for November 2017, and what our exclusive Tubular data uncovered about them: Top YouTube Channels ...

How the New Media Rebellion in Video is Reshaping the Publishing World
Streampunks is an exceptional book.
And until this one, only three of my earlier posts reviewed a book: So, why should video marketers, content creato ...

How Facebook’s video ads’ watch time compares across formats
A video ad is a video ad is a video ad.
Except it’s not, according to Facebook.
To illustrate the point, Facebook has produced charts that show how mu ...

10 Ways to Make Videos Your Customers Can’t Resist
In his Content Marketing World talk, How to Make Your Videos as Engaging as Possible, Matthew covers ways to make irresistible videos.
Tell a story (i ...

Who Were the Most Popular YouTube Publishers of October 2017?
For example, in the month of October, the top channels who earned the ten positions on the leaderboard collectively generated nearly 7.6 billion total ...

What to Do After You Press Record: A Formula for Videos People Love
Here’s her answer in one tidy image: Here are the nine parts of Amy’s authority video formula (moving from left to right, from the video start to its ...

YouTube Director app no longer available after only 6 months since its launch
Six months after launching the YouTube Director app, Google has shuttered the video ad-creation tool designed for SMBs.
The following message was post ...

12 Fantastic Places to Find Background Music for Your Video Content
12 fantastic places to find background music for video As many of you might have experienced, finding quality background music for video can be a huge ...