This Week in Content Marketing: Mary Meeker Dedicates Entire Slide to Content Marketing

This Week in Content Marketing: Mary Meeker Dedicates Entire Slide to Content Marketing

This Week in Content Marketing: Mary Meeker Dedicates Entire Slide to Content Marketing. PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. On the news front, we dissect Mary Meeker’s Annual Internet Trends report, which finally gives content marketing a seat at the table, and discuss Amazon, Netflix, and Google’s ravenous appetite for content opportunities. Our rants and raves include No Wasted Opportunities; then we close the show with an example of the week from Land Rover. Download this week’s PNR: This Old Marketing podcast Show details (00:01): An advertising blast from the past: “Transformers: More Than Meets the Eye” (00:30): Robert muses on this week’s theme: What are you waiting for? VideoBlocks has one of the fastest growing largest stock video libraries, with over 3 million videos, After Effects templates, and motion backgrounds. With more than 1,000 artistic and creative lifestyle clips to choose from, VideoBlocks is featuring videos and music from creators just like you for your next project. And don’t forget: Downloads are yours forever, even after your trial ends, and are 100% royalty free. Sign up now for our two-for-one deal: You’ll get AudioBlocks for free when you sign up for your $149 VideoBlocks subscription today. (Source: No Opportunity Wasted) This Old Marketing example of the week (57:40): Land Rover: Robert’s wife had a content marketing “aha!” moment this week, upon receiving the latest copy of Land Rover’s bi-annual owner’s magazine, Onelife.

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mary-meeker-entire-slide-content-marketing

PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. If you enjoy our show, we would love it if you would rate it or post a review on iTunes.

In this week’s episode

Robert ponders what happens when we wait to pursue our passions. On the news front, we dissect Mary Meeker’s Annual Internet Trends report, which finally gives content marketing a seat at the table, and discuss Amazon, Netflix, and Google’s ravenous appetite for content opportunities. Our rants and raves include No Wasted Opportunities; then we close the show with an example of the week from Land Rover.

Download this week’s PNR: This Old Marketing podcast

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Show details

  • (00:01): An advertising blast from the past: “Transformers: More Than Meets the Eye”
  • (00:30): Robert muses on this week’s theme: What are you waiting for?
  • (05:25): Welcome to Episode 186: Recorded live on June 4, 2017 (Running time: 1:07:15)
  • (11:15): A bonus offer from our episode sponsor, VideoBlocks: VideoBlocks is an affordable, subscription-based stock media site that gives you unlimited access to premium stock footage. Its sister site, AudioBlocks, has a 100,000+ library of music tracks, sound effects, and loops to complement your videos.

    VideoBlocks has one of the fastest growing largest stock video libraries, with over 3 million videos, After Effects templates, and motion backgrounds. This includes its contributor marketplace that gives 100% of the commission back to the artists and passes the savings…

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