Weekend Reading: “The Road to Recognition” by Barry Feldman

Weekend Reading: “The Road to Recognition” by Barry Feldman

Author: Douglas Burdett / Source: Marketing Insider Group For the 122nd episode of The Marketing Book Podcast, I interviewed Barry Feldma

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Weekend Reading: “The Road to Recognition” by Barry Feldman

For the 122nd episode of The Marketing Book Podcast, I interviewed Barry Feldman, co-author with Seth Price of The Road to Recognition: The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in The Age of Digital Media.

In the book’s foreword, Jay Baer (Convince & Convert) explains that there are people who (like kale lovers) are passionate believers in the power of personal branding. And then there’s everyone else.

For those who place a lower priority on personal branding, Erica Nicole (YFS Magazine) warns: “There’s a good chance that if…

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