13 Ways to Stay Lucky with Animation

13 Ways to Stay Lucky with Animation

By removing the necessity for suitable filming environments, polished presentation skills or actors, animation fulfills the requirements of any organization requiring a visually effective method of delivering their key messages. Like any digital marketing activity, successful animation campaigns are built upon strong foundations and require producers to understand their client’s business, product and audience. With over ten years experience, producing over 300 animated campaigns, here we look at some of the ways in which animation can serve your business. Campaign for Support Ambitious initiatives require messages to be effectively shared, debated and explored. Share Your Vision Where a traditional interview-based video approach isn’t suitable or viable, the animation will dynamically convey vision and strategy. Webcast, June 6th: Achieving More with Less: How Grammarly's Lean Growth Team Delivers Outsized Results Complex Induction Process Large organizations, with complex processes and structures, have the challenge of communicating detailed information to staff, suppliers, and stakeholders. Sprinkle a Little Humour Character Animation can be applied to any product or service and is a very ‘shareable’ format. Provide a Product Explanation Where products and services are either complex or difficult to film, the necessity to succinctly deliver information in an understandable method is critical. Animation’s ability to break down the walls of reality provides audiences with consistency and clarity of message. These techniques and approaches can be applied to any business, product or service.

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Occasionally it would appear luck can play a part in the success of your Video Marketing campaign. Content being found in the right place, at the right time and being shared by the right people, can have a hugely powerful ripple effect. We believe that luck is something that should be engineered at the heart of your strategy; developing and crafting content that connects with target audiences on appropriate channels.

Along with professional video, animation has become a mainstay weapon in a business’s armoury of marketing tools. Its power lies in diversity, flexibility and the ability to overcome the limitations of reality.

With such wide-ranging application, from 2D and 3D, through to Character and Infographic, animation serves the needs of businesses across all sectors, regardless of size, sector or marketing spend.

In a society that craves short form content, animation provides teams with assets perfect for social deployment, website streaming, and face to face delivery. By removing the necessity for suitable filming environments, polished presentation skills or actors, animation fulfills the requirements of any organization requiring a visually effective method of delivering their key messages.

Like any digital marketing activity, successful animation campaigns are built upon strong foundations and require producers to understand their client’s business, product and audience. Reflecting company values is key, whilst delivering information in a format and structure that creates impact or reinforces learning.

With over ten years experience, producing over 300 animated campaigns, here we look at some of the ways in which animation can serve your business.

Campaign for Support
Ambitious initiatives require messages to be effectively shared, debated and explored. Content which engages and stimulates minds will always succeed in driving conversation and rousing emotion.

Illustrate Your Company Timeline
What a great way to visually illustrate your company’s heritage or product growth. Whether a passage through time or a demonstration of progress, an animation using graphics, video or photos will bring that journey to life.

Support Your Blog Content
Blogs are an essential form of…

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