5 Ways Animation Can Enhance Your Brand

Interesting Not Interesting Share Tweet Animated videos bring ideas to life in a simple and visual way, allowing you to tell a story that your customers will listen to. With animations being shared more than ever across social media platforms, what was once associated with children’s cartoon shows is now a powerful aid to any marketing campaign. Do you want to establish a connection with your audience? Close the gap between them and your brand with a story they can empathise with. Videos get the message across 60,000 times faster than text, as 90% of information transmitted to the brain is visual. If you’re not using animation to explain your company, you risk losing out on potential customers. Great for Sharing If you think animation is limited to television, you’re not looking at the bigger picture. Along with sharing videos online, using them for those all-important presentations is a great way to impress. Short and snappy animations will get your point across in just a few seconds, whilst still being concise and engaging. Increase Conversion Rate and Search Traffic One of the biggest pros of animation is the role it plays in boosting your online presence.