Category: Content Marketing

Is Your Brand Name Limiting Your Business Prospects?
Author: Jordan French / Source: Entrepreneur
Choosing a brand name is one of the first steps in creating your business and certainly amon ...

Failure and Authenticity: Why Millennials Succeed At Marketing
Author: Oren Boiman / Source: Entrepreneur
Business leaders who have come of age in the context of a connected social world have a drasti ...

What CMOs Need to Know About Data Informed Content Marketing2
Author: Lee Odden / Source: Online Marketing Blog - TopRank®
Driven by trends in lower performing advertising and changing consumer behav ...

This One Lead Gen Metric Will Help You Show Marketing ROI
Author: Joe Lazauskas / Source: The Content Strategist Here are a couple of embarrassing facts about myself:
1. I have a catalogued list o ...

How One Man Grew His Social Media Brand to Reach Millions
Author: Nathan Resnick / Source: Entrepreneur
Building a massive online following as a blog or online publication in 2017 is a complicate ...

What You Can Learn From Wendy’s Sassy Social Media Challenge
Author: Rose Leadem / Source: Entrepreneur
2017 has been Wendy’s year of social media stardom, and with a recent Twitter challenge to a f ...

5 Tips to Improve Your Local SEO in 5 Hours
Author: Jason Parks / Source: Entrepreneur Effort is important, but knowing where to make an effort makes all the difference.
I’ve helped ...

Interview: Why marketers shouldn’t waste their time with Google Posts
Author: Rebecca Sentance / Source: SearchEngineWatch
The search engine results page recently saw the return of Google Posts, the part-soc ...

Three Ways UGC Influences Sales: The Case of Real-Customer Photos
Author: Juliet Carnoy / Source: MarketingProfs
User-generated content, UGC for short, is a powerful content marketing tool for brands l ...

How I Became An Influencer By Accident (And How You Can Too)
Author: Ramon Berrios / Source: Jeffbullas's Blog
Whether you are an introvert, extrovert, socially awkward, or like to be the life of th ...