Category: Marketing Tools

How to Identify the Right Influencers to Market for Your Brand
Author: Joe Griffin / Source: MarketingProfs
Today's consumers will block, skip, and ignore disruptive advertising. The number of Ameri ...

How Special Offers in Email Subject Lines Impact Performance
Author: Ayaz Nanji / Source: MarketingProfs
Emails from brands with special offers in their subject lines tend to underperform those wit ...

The Future of Content Marketing — 3 Predictions You Need To Know
Author: Michael Brenner / Source: Marketing Insider Group
Just when you believe you’ve caught up with all the greatest techniques and too ...

Marketers, This Is the Best Way to Truly Serve a Nonprofit
Author: Drew McLellan / Source: hubspot.com
We all want to do good in the world. Agencies have a strong tradition of taking on pro bono w ...

Using Geo-Targeted Marketing to Skyrocket Audience Engagement
Author: Rohan Ayyar / Source: Marketing Insider Group
The widespread integration of GPS technology and smartphones has changed the face o ...

Eight Simple SEO Mistakes Killing Your Content Marketing
Author: Ronald Dod / Source: MarketingProfs
Search engines help you get new readers, viewers, and listeners for your content, but all t ...

Ready to Jump on the Instagram Bandwagon? Expert Tips to Help You Succeed
Author: Michael Brenner / Source: Marketing Insider Group
If you are marketing for a visual-heavy industry, like travel, food and beverag ...

What Is Culture? The Values That Define Who You Hire, Promote and Fire
Author: Michael Brenner / Source: Marketing Insider Group “The most important document ever to come out of the Valley” is a quote from Fac ...

7 Creative Stunts People Used to Land Their Marketing Dream Jobs
Author: Karla Cook / Source: hubspot.com
If you want a creative job in a competitive industry, sometimes the traditional resume and cover ...

How to Improve Your Content Strategy with Influencer Marketing
Author: Guest Author / Source: Marketing Insider Group
Influencer. It’s a powerful word, isn’t it? It conveys authority, respect, and exp ...