Category: Social Media Marketing
Your First Look at Snapchat’s Snap Originals & What It Means for You
In this post, we’re going to take a look at the new Snap Originals announcement and discuss what it means for both Snapchat, marketers who use it, and ...
Digital Marketing News: Google’s Demographic Targets, People Analytics, Pinterest’s Carousel Ads, & the Psychology of Social Sharing
The Importance of Listening to Customers [Infographic] How customer interactions affect your bottom line, why they leave, and the important of listeni ...
Everything You Need to Know About LinkedIn Video in 2019
Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content.
Plus, early find ...
Don’t Blink: 3 Often-Overlooked Practices for Highly-Effective Content Creation
#1 – Staying Fresh While Thinking Long-Term It’s no secret that content marketers feel pressure to continuously produce more and more content.
Nor sho ...
A Guide to Measuring Social Media ROI (Includes a Free Calculator)
Measuring social media ROI is key to securing buy-in and budget for your social marketing strategy.
In this post we’ll give you the tips and tools (in ...
Nextdoor App: A Guide to Using the Neighborhood Social Network
With the Nextdoor app, users can connect with their neighbors and engage their local community.
The Nextdoor app is a social networking platform for l ...
How to Be the Star of Your Own Life in Today’s Social Media Frenzy
If you're on social media, you might have had an experience where you logged on after you messed up an interview -- hoping to forget about life for a ...
Unknown 49ers QB Has Incredible Debut, Gets Twitter Verified in Middle of Game
Image credit: Thearon W. Henderson | Getty Images Not only did Nick Mullens have one of the greatest debuts in NFL history last night, but the San Fra ...
Digital Marketing News: Google’s Parallel Tracking, Content Marketing DemandGen Study, LinkedIn’s Google Integration, & Twitter’s Growth
MarketingProfs LinkedIn Sponsored Content can now be tracked via Google Campaign Manager Sponsored content on LinkedIn (client) is one of the items th ...
Why and How You Should Use Instagram’s IGTV to Improve Your Social Media Video Strategy
Users are able to watch videos from people they follow, and they can upload their own IGTV content.
The new platform is a great place for content crea ...