Category: Video Marketing

How to Structure Your 2019 Social-Media Campaigns to Appeal to Gen Z
The biggest truth, though, might be this: Social media is a huge and defining presence in the lives of most Gen Z members.
Instagram is arguably the e ...

Simple Tech for Small Business Owners, Part 7: Video Campaigns
When you make use of a video campaign, you’re creating some great opportunities for attracting customers and increasing conversion rates, which pave t ...

InsideSales.com and Other Leading Sales Platforms Select Vidyard GoVideo to Power One-to-One Video Messaging
Leading sales acceleration platforms are turning to one-to-one video messaging powered by Vidyard to help their customers book more meetings and human ...

Use Video in Every Step of Your Marketing Funnel
Connecting with new customers is probably the most natural way to use video in your marketing funnel.
From ads to how-to's to expert interview and con ...

How Video Helps Increase Ecommerce Conversion Rates
84% of consumers surveyed were convinced to buy a product or service after watching a brand’s video.
97% of video marketers reported that video increa ...

These Are the Top Sponsored Holiday Campaigns of 2018
But which campaigns managed to come out on top in this 2018 holiday season?
Creators Lead Holiday Campaigns and Engagement This year, branded content ...

How Unconventional Brands Tell Compelling Stories on Social Video
Brands in unexpected verticals are producing some amazing content, and proving that there’s a demand for out-of-the-box video that truly resonates wit ...

Don’t Miss These 8 Digital Video New Year’s Resolutions
Home Featured Insights Don’t Miss These 8 Digital Video New Year’s Resolutions Share on At an informative panel event last month, five digital video v ...

What the World Is Watching: 5 Signs of Power Trends in Social Video
It’s had its own “Harlem Shake” moment with the Fortnite Dance Challenge, pulling in creators and viewers outside the usual gaming fanbase, and openin ...

65 Top Facebook Publishers Improved Rankings in November: Top Facebook Videos November 2018
The top ten of these publishers alone pulled in 15 billion views, roughly 2.5 billion more than October’s top ten publishers saw (and the second month ...