Category: Video Marketing
Find Your Wow—Or Risk Being Ignored
The most reliable way to stand out and get the attention you deserve is with content and messaging that holds the promise of delivering a “wow” moment ...
Video Trends: 8 Critical Industry Takeaways from NewFronts 2018
According to fresh Nielsen data, more than half of 18- to 49-year-olds in the U.S. are either light viewers of TV or do not subscribe to TV; but over ...
3 Amazing Ways That Video Can Help Build Your Business
We can start with the fact that 60% of people would rather watch a video than read text on any given topic, but this leaves us wondering why.
Except, ...
Video Pitching: Making Media Relations Human Again
They don’t have time to read through all the links you just sent them on the off chance that it might result in an interesting article or drive traffi ...
8 Video Marketing Mistakes the Entrepreneur Should Avoid
If you can avoid these common video marketing mistakes, your videos will perform much better and they will be able to fulfill their goals more effecti ...
Hyper-Targeted Prospecting: Be So Good They Can’t Ignore You
Hyper-targeted prospecting.
Want to try out hyper-targeted prospecting for yourself?
Chances are, even if you don’t already have a list of companies w ...
The 8 Most Popular and Effective Uses of Video Marketing
At the time, Coin's product was brand-new technology that was pretty complex, but with some visuals and an engaging host the audience fully understand ...
6 Deadly Video Mistakes That Drive Producers Crazy
Amateur Mistakes Everyone Should Avoid Let’s start with some of the things that prove a video was truly produced by amateurs: Jump Cuts — When you edi ...
5 Ways to Drive Video Views AND Results
Gaining brand visibility is key, whether that’s through SEO, Video Marketing, Direct Mail or other marketing channels.
When it comes to Video Producti ...
What’s Missing from Your Video Ad’s Call to Action
Because you want people to start using your product, and because it’s easy for viewers to misunderstand or dismiss your offer, the most important thin ...