Facebook Is Worth $400 Billion and Just Getting Started

Facebook Is Worth $400 Billion and Just Getting Started

PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. If you enjoy our show, we would love it if you would rate it or post a review on iTunes. In this week’s episode Robert ponders whether our jobs are what we signed up for – and what we can do about it. On the news front, we review the top U.S. media trends, including what may be in store for local newspapers, television, and Facebook. Our rants and raves include last-click attribution and Walkers Crisps; then we wrap up with an example of the week from Williams Sonoma. Download this week’s PNR: This Old Marketing podcast Show details (00:01): An advertising blast from the past: “Use Paper Mate pens” (00:25): Robert muses on this week’s theme: What did you sign up for, and what will you sign up for next? VideoBlocks has one of the fastest-growing, largest stock video libraries, with over 3 million videos, After Effects templates, and motion backgrounds. With more than 1,000 artistic and creative lifestyle clips to choose from, VideoBlocks is featuring videos and music from creators just like you for your next project. Sign up now for our two-for-one deal: You’ll get AudioBlocks for free when you sign up for your $149 VideoBlocks subscription today. (Source: theMediaBriefing) This Old Marketing example of the week (53:30): Williams Sonoma: Robert digs into the publishing history of the culinary content leader, discovering the origins of the theater-like experience the brand currently provides through the content it shares on its Taste blog, as well as through in-store demonstrations, and cooking classes.

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PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. If you enjoy our show, we would love it if you would rate it or post a review on iTunes.

In this week’s episode

Robert ponders whether our jobs are what we signed up for – and what we can do about it. On the news front, we review the top U.S. media trends, including what may be in store for local newspapers, television, and Facebook. We also explore Edison Research’s new findings on Facebook’s smartphone domination, and some current opportunities in podcasting. Our rants and raves include last-click attribution and Walkers Crisps; then we wrap up with an example of the week from Williams Sonoma.

Download this week’s PNR: This Old Marketing podcast

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Show details

  • (00:01): An advertising blast from the past: “Use Paper Mate pens”
  • (00:25): Robert muses on this week’s theme: What did you sign up for, and what will you sign up for next?
  • (05:00): Welcome to Episode 185: Recorded live on May 28, 2017 (Running time: 1:03:12)
  • (19:19): A bonus offer from our episode sponsor, VideoBlocks: VideoBlocks is an affordable, subscription-based stock media site that gives you unlimited access to premium stock footage. Its sister site, AudioBlocks, has a 100,000+ library of music tracks, sound effects, and loops to complement your videos.

    VideoBlocks has one of the fastest-growing, largest stock video libraries, with…

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