But being successful with video takes a lot more than just pressing record and firing up a YouTube channel. Over the last five years we’ve learned a lot about how to make the most of video, and we’re now sharing the most important insights in our new library of Video Marketing Chalk Talks! What You’ll Find in the Chalk Talk Library The Video Marketing Chalk Talks offers practical how-to information for the latest B2B video marketing best practices. From Developing a Video Content Plan to Generating Leads with Video to Crushing Your Next Product Launch, there’s something for every aspect of your marketing organization. Developing a Video Strategy Most businesses are investing in video as a way to improve marketing and sales performance and deliver a better customer experience. Yet most companies are still taking a reactive approach to video production instead of a proactive approach to a video strategy. Generating More Value from Your Existing Video Content Many businesses have built up a library of videos including webinars, explainers, customer stories and product demos. But most aren’t leveraging that content on a regular basis to attract new audiences, generate new leads or boost engagement with their brand. In Tracking and Measuring Video Performance, learn how to track a more relevant set of video analytics and audience engagement data to better understand the reach and business impact of your video content. Hop over here to check out the entire library of snackable Video Marketing Chalk Talks and walk away with new insights on how to deliver better results with video!
Gone are the days of video being reserved for big-budget brand campaigns and social media programs. For many businesses, video is now playing an important role across their digital properties and throughout the entire buyer’s journey. From top-of-funnel campaigns to bottom-of-funnel thought leadership and sales enablement, video has emerged as a powerful tool for boosting engagement and conversion rates.
But being successful with video takes a lot more than just pressing record and firing up a YouTube channel. When used properly, video can help improve your web SEO performance, increase email conversion rates, generate more leads for your sales team, improve the ROI of your next event and much more. Over the last five years we’ve learned a lot about how to make the most of video, and we’re now sharing the most important insights in our new library of Video Marketing Chalk Talks!
What You’ll Find in the Chalk Talk Library
The Video Marketing Chalk Talks offers practical how-to information for the latest B2B video marketing best practices. From Developing a Video Content Plan to Generating Leads with Video to Crushing Your Next Product Launch, there’s something for every aspect of your marketing organization. It’s not about video production, it’s…
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