Find the Right Brand Voice With These 5 Brainstorming Exercises
Brands love to talk about voice, but a lot of them end up sounding the same.
But how do you know where to start?
AirBnB might choose a 30-something ce ...
Video Marketing Saturation Point Approaching
One might think that the move into video marketing is this new phenomena that the millennial generation is pushing.
“Nothing’s ever on”, she said, “so ...
5 Online Marketing Tips for Small Businesses in Competitive Service Industries
Brands have multiple ways to market their services these days, and online methods are among the most effective.
Here are five online marketing tips, s ...
How Successful Marketers Combine Content and Email Marketing
And when you combine email and content marketing strategies, you are guaranteed to have a great morning!
A recent Ascend2 research study, Email-Driven ...
Everything You Need to Know About Instagram’s New Shopping Features
Influencers and brands have two new ways to sell products to users scrolling and tapping through their Instagram feeds.
After a summer of testing shop ...
5 Confessions Marketers Are Afraid To Admit, Even To Themselves
Can I actually market?
“I hear from marketers all the time and it’s their biggest fear: Can I actually market?
Every time you learn something, go try ...
The Secret Behind My 1,866,913 Monthly Search Visitors (It’s Not What You Think)
This blog actually generated 2,530,346 visitors.
I’m so addicted to it that I log in at least 3 or 4 times a day.
So, have you optimized your site for ...
3 Mind Hacks for Overcoming Your Fear of Marketing Yourself
Take it one step at a time.
When I first started my business, I was so uncomfortable about marketing myself and putting myself out there.
You only nee ...
This Company Constantly Reinvents Itself to Stay Fresh After 18 Years in Business
Agency H5 is a marketing communications and PR firm specializing in storytelling and brand strategy.
Founder and CEO Kathleen Henson found it to be ch ...
Want Engaging Social Media Content? Lessons From a Viral Smash
They just want to share it.’” I’m the first to argue that there is no formula to creating viral social media content.
They wanted to share something t ...