Brands Are Digging Into GIF Data to Understand Consumer Behavior
Author: Lauren Johnson / Source: Adweek Online
GIFs are more than just popular, looping clips on social media. As brands work to inject t ...
Trump Jokes Are Paying Off for Late-Night Shows, With Soaring Ratings and Ad Revenue
Author: Jason Lynch / Source: Adweek Online
Late-night hosts skewer Trump in style.
Two months into his presidency, Donald Trump’s pledg ...
How to Maximize Your Facebook Reach
Author: Mari Smith / Source: socialmediaexaminer.com Is declining reach impacting your Facebook marketing ROI?
Looking to improve your Fac ...
OK, Google: How Do I Optimize My Site for Voice Search?
Author: Dan Shewan / Source: Business 2 Community “The destiny of Google’s search engine is to become that Star Trek computer, and that’s ...
Are We There Yet? Launching Agile Marketing Cross The Chasm
Author: Andrea Fryrear / Source: Marketing Insider Group
In Marketing Strategy
In April of 2016, Scott Brinker argued that Agile marketin ...
6 Branding Mistakes Undermining Your Company’s Image
Author: Karla Cook / Source: hubspot.com
In 1982, Colgate decided to jump on the frozen food craze by releasing a line of Colgate-branded ...
Helpful Tips for Doing Search in a Low-Volume Niche
Source: Moz
SEO — you know, that thing you do whereby everyone and their mother will find your site on the web. Easy, right? “Can you SEO this page ...
Amazon Made More Than a Hundred 10-Second Ads Asking Alexa the Funniest Things
Author: Tim Nudd / Source: Adweek Online
People are using Amazon Echo in so many different ways, and asking its AI, Alexa, so many differ ...
Vogue Arabia Aims to ‘Contribute to Conversation’
Author: Richard Horgan / Source: Adweek Online
AP Dubai bureau chief Aya Batrawy and video journalist Faye Abuelgasim have put together a ...
What Livestreaming Tools Are Best for Your Business?
Author: Alex Yong / Source: Small Business Trends
As business owners experiment more with live video, the choices in livestreaming tools ...