Tag: A/B testing
![Can’t Get That Click? 5 Simple Strategies for CTAs That Convert [Examples]](http://www.marketinghub.today/wp-content/uploads/2019/04/cant-get-that-click-5-simple-strategies-for-ctas-that-convert-examples.png "Can’t Get That Click? 5 Simple Strategies for CTAs That Convert [Examples]")
Can’t Get That Click? 5 Simple Strategies for CTAs That Convert [Examples]
The boxes look similar – using the same font and shapes – and worse, the critical call to action is in a smaller font.
Look what happens when Mozilla ...
How To A/B Test Ads In Google Ads
Fortunately, Google Ads has a built-in A/B testing feature so you don’t need to guess I’ll show you how the two approaches that PPC professionals use ...
5 Steps to a Successful Email Drip Campaign
For example, when customers or prospects sign up for your newsletter, they can receive a welcome email followed by another a week later with an offer. ...
The 2 Website Analytics Tools Pros Actually Use in 2019
One or two tools is about all I need.
Overall Best Website Analytics Tool: Google Analytics Without a doubt, Google Analytics is the best analytics to ...
Why You Should Optimize Your Email Campaigns With Artificial Intelligence
AI is capable of predicting the content and special offers that will bring you the best conversions, making your audience more engaged.
Even though it ...
Six Lead Generation Tactics to Use in Your Social Media Channels
A Robust Content Strategy Companies can get 4.5 times more leads by publishing 16 posts per month instead of 4, and 47% of B2B buyers pay close notice ...
The Future of Video Advertising Is Artificial Intelligence
All in all, a day's work.
We are witnessing a moment in video marketing history, like moments experienced across other industries disrupted by the dig ...
How to Stop Drowning in Data and Begin Using Your Metrics Wisely
Marketing analytics is not (necessarily) science For a few years now, A/B testing has been the darling of the digital analytics scene.
A/B testing jus ...
How to A/B Test Landing Pages On Social Media
Landing pages and social media Although it’s important to test one element only at a time, A/B testing opens up the idea of improving your page accord ...
Google Ads Changes Affecting Small Businesses
This is more than just a technicality, I think it signals a fundamental shift in the way they’re viewing advertising.
Google Ads on Your Desktop One o ...