Tag: Brand
I Wish I Never Built a Personal Brand
None of my companies have as much traffic, and they don’t have anywhere near the social following as my personal blog that you’re reading right now.
W ...
How Content Marketing Became Brand’s Trusted, Unified Source
In February 2017, JLL shared a new brand position and look that reflected what the company thought it had always strived toward for its clients – help ...
Fortnite Fails Are an Addicting Video Trend (And Brands Should Care About That)
While viewers around the world have routinely tuned into pre-recorded videos and live streams of the game, they’re also throwing millions of views at ...
Personal Branding: A #CMWorld Twitter Chat with the CMWorld Community
They tell teens to be careful what they post (which really is just a good life lesson in general, right?)
and we hear that we shouldn’t overshare on s ...
3 Ways Cannabis Brands Can Make a Powerful First Impression
Cannabis culture, though scaling quickly, is still an exclusive club.
Only nine states in the U.S. allow its sale and use as a general consumer produc ...
Brands That Are Rocking The 2018 World Cup On Twitter
The World Cup is the largest single sporting event in the world, coming around every four years.
Several large brands have paid tens of millions to ow ...
How to Unite Brand Storytelling and Marketing Tech
Marketers didn’t invent the technology to build bots, mobile apps, games, and productivity tools, but they can make them entertaining, delightful, and ...
Use Authentic Vulnerability to Grow Your Tribe and Brand
Influencer Natalie Hodson was surprised to see her business suffer when she tried to portray a "perfect" image.
Opinions expressed by Entrepreneur con ...
How the World Cup Helped These Brands Climb to the Top of the Leaderboards
The 2018 World Cup may be over, but analysis of its importance in the world of online video certainly isn’t.
Thanks to metrics in Tubular’s software s ...
Five Ways You Can Use User-Generated Content to Boost Your E-commerce Brand
Whatever your brand values, user-generated content is one way to connect with people who believe in the same values—and to do so in a meaningful way.
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