Tag: Content marketing

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Why Blog Outsourcing Is The Secret Ingredient For Scaling Your Content Marketing

Why Blog Outsourcing Is The Secret Ingredient For Scaling Your Content Marketing

With the right platform, blog outsourcing will take your content marketing strategy to the next level. Unfortunately, that probably also means you don ...
5 Content Marketing Ideas for November 2018

5 Content Marketing Ideas for November 2018

Black Friday, Cyber Monday Survival Guide Thanksgiving Day, Black Friday, and the week beginning with Cyber Monday represent the height of the Christm ...
How Customer-Centric FAQ Pages Can Improve Content Marketing Results

How Customer-Centric FAQ Pages Can Improve Content Marketing Results

Your prospects and customers have questions. FAQ pages have been around since before search engines, but the question is: Are you making the most of t ...
To Create Truly Compelling Content Marketing, Make It a Team Activity

To Create Truly Compelling Content Marketing, Make It a Team Activity

These days, content marketing is considered a crucial aspect of any company's advertising efforts. Share information as a team to safeguard time. Qual ...
Power Pages and Best Answer Content: Should You Go Long or Short Form?

Power Pages and Best Answer Content: Should You Go Long or Short Form?

Is it better to use short form or long form content for content marketing? In that same study, the average word count of a Google first page result wa ...
7 Questions to Troubleshoot Your Content Marketing

7 Questions to Troubleshoot Your Content Marketing

Whether you’re new to content marketing or knee deep in your brand’s content marketing program, answer these seven questions. The best content marketi ...
Video: Why B2B Companies Have a Content Marketing Advantage

Video: Why B2B Companies Have a Content Marketing Advantage

Nearly six years ago, Red Bull shocked the world and live-streamed daredevil Felix Baumgartner falling from space. It was an exciting time for two rea ...
Interactive Content Marketing: Why B2B Marketers Should Take Their Content from Boring to Bold

Interactive Content Marketing: Why B2B Marketers Should Take Their Content from Boring to Bold

But why should B2B marketers consider adding interactive content to their mix? #1 – Interactive content is more engaging than static content—for the l ...
Content Marketing for Baby Boomers

Content Marketing for Baby Boomers

This group of potential customers can be reached with content marketing via Facebook, YouTube, and internal blogs. There are, nonetheless, some trends ...
Do You Stink at Ecommerce Content Marketing? Find Inspiration in These 6 Big-Name Brands.

Do You Stink at Ecommerce Content Marketing? Find Inspiration in These 6 Big-Name Brands.

The strategies used by Etsy, Mercedes-Benz, JetBlue (and a brand called The Elephant Pants) can give you some good ideas. It would seem, in fact, that ...
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