Tag: E-commerce
Use Facebook Groups to Promote Your Ecommerce Business
Maintaining or contributing to a Facebook group is a form of both social media marketing and content marketing (distribution and publication).
As with ...
New research: The Era of Ecommerce
An ecommerce-focused study by Search Engine Watch and ClickZ, produced in partnership with Catalyst, part of GroupM, has found that 85% of browsing an ...
5 Tips to Boost Your Ecommerce Sales on Cyber Monday
Of course, it can be difficult to get noticed on Cyber Monday with so many knockout deals offered by big-box stores.
That's why your online store need ...
The E-Commerce Benchmark KPI Study: The Most Valuable Online Consumer Trend of 2018 Revealed
What’s the average conversion rate for online-only vs multi-channel retailers?
The client was asking us, "could we optimize our search and social camp ...
2018 Holiday Ecommerce Marketing Checklist
How much did the company sell last Christmas?
Set holiday marketing goals.
Given your company’s total opportunity and the specific products you will b ...
How to Increase Your Ecommerce Product Sales with Shoppable Posts on Instagram
Instagram has 500 million daily active users, and 80% of all Instagram accounts follow a business profile.
Make sure your business is eligible to use ...
Do You Stink at Ecommerce Content Marketing? Find Inspiration in These 6 Big-Name Brands.
The strategies used by Etsy, Mercedes-Benz, JetBlue (and a brand called The Elephant Pants) can give you some good ideas.
It would seem, in fact, that ...
How to Use SEO Tactics to Drive Ecommerce Sales
Start blogging Once you have your keywords, you’ll need to add them to your website.
Add long-tail keywords to your ecommerce site.
This means there i ...
How to Design a Checkout Process That Generates High Conversion Rates
If your website visitors aren’t converting, your ecommerce site won’t make money.
If your checkout process isn’t secure, people won’t feel safe enteri ...
Mark Your Calendars: The Key to Latin American Ecommerce Is Knowing the Right Dates
There’s another important, yet often-overlooked, detail to consider when you're looking to sell goods in Latin America: It’s the fact that many holida ...