Tag: Earned media
![Earned Media, Explained in 400 Words or Less [Examples]](http://www.marketinghub.today/wp-content/uploads/2019/04/earned-media-explained-in-400-words-or-less-examples.jpg "Earned Media, Explained in 400 Words or Less [Examples]")
Earned Media, Explained in 400 Words or Less [Examples]
These publications and broadcasts are where brands used to get all their earned media.
As digital marketing and social media continue to evolve, so wi ...
How to Make the Most of Your Paid Content Promotion on Facebook
Some campaigns are designed to get attention (like the content promotion campaigns we’re talking about here).
In other words, you can take your small, ...
Earned Media and its Role in Content Marketing: A #CMWorld Chat with Michelle Garrett
That’s why we decided to invite Michelle Garrett to be a special guest on the #CMWorld chat.
Michelle shared her tips, techniques, and advice that can ...
The 7 Best Facebook Business Pages and How to Copy Their Strategies
But one of my favorite features is their interactive store locator app on their Facebook page.
Inside your Business Page, look over to the page tabs t ...
Is Earned Media Value A Valid Metric For Social Media Measurement?
Earned media value (EMV) is touted by some marketing agencies as a valuable metric for measuring social media and influencer marketing campaigns.
Prop ...
How to Leverage User-Generated Content in Your Marketing Strategy
In this article, we'll focus on why brands should let their users help create value in content.
This exposure could stem from your own SEO efforts, hi ...
Ecommerce Marketing: Paid, Earned, Shared, Owned
Author: Armando Roggio / Source: Practical eCommerce Marketing can be bewildering. You decide which combination of creative, content, and ...
The Social Media Analytics Showdown: What You Can Track and How
Author: Hiral Rana / Source: Entrepreneur
You need three things to create good campaigns and engage with fans on social media: good conte ...
How Video Content Complements Multi-Channel Storytelling
In this article I want to explore how video marketers must now plan their content strategies across numerous channels and platforms, employing both lo ...
Marketing Tracking Tools: Brands Seen, Heard on TV Can Now Be Tracked Real-Time
Marketing Tracking Tools: Brands Seen, Heard on TV Can Now Be Tracked Real-Time.
A new marketing tracking tool to record every time a brand is seen or ...
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