Tag: Entrepreneurship

Small Businesses Seeking Higher Growth Regret Not Investing In Marketing Sooner
Partnering with Bredin, a small business research agency, we surveyed 500 small businesses of varying ages, across different categories, to uncover th ...

Seniors Are a Huge Market but Stop Trying to Scare Them Into Buying
With the digital era on the rise, companies began developing products to help seniors stay safe.
Today, as older adults are becoming more comfortable ...

This Entrepreneur Shares How to Name Your Company — or Fix a Bad Name
This is an episode of our podcast Problem Solvers.
The show is hosted by Entrepreneur’s editor in chief, Jason Feifer.
Google was first called BackRub ...

How Starting With a Small, Niche Audience Can Have a Huge Impact
This idea of a smaller audience means more room to specialize your message, as well as a smaller budget.
The power of niche marketing is it will set y ...

How This Living Room Side Hustle Rapidly Expanded to a Multi-Million-Dollar Business
The number-one factor that determined Cura Cannabis Solutions’ success was passion, President and Co-Founder Cameron Forni assures.
The entrepreneurs ...

5 Basic Ways to Drive Traffic to Your Website with Online Marketing
This minimizes the risk of your website being decimated if your main traffic source dries up.” With that in mind, let’s dig into five ways you can dri ...

How to Position Yourself as an Expert Even If Nobody Has Heard of You
Here's how to quickly position yourself as an authority that will command attention from your prospective audience before you have a laundry list of t ...

Your Customers Have Trust Issues. Here’s How to Reassure Them.
What does this mean for brands trying to make genuine connections with consumers?
The products that make people feel good, even months after a purchas ...

This Is How You Get New Customers to Trust You Right Away
I'm sorry to tell you this, but most people do not trust you.
Because when you break business down into its simplest form, your job is to build enough ...

5 Tips on How to Successfully Market to Millennial Moms
Who are these millennials, anyway? "millennial moms," and there may be more of them than you think.
So, for businesses, missing an opportunity to conn ...