Tag: Google
15 Search Intent Tips, Examples, and Resources for SEO Keywords
Here is a closer look at types of user intent keywords and some other advice to keep in mind with your keyword choices: Transactional keywords Buy Ord ...
Google Ads Changes Affecting Small Businesses
This is more than just a technicality, I think it signals a fundamental shift in the way they’re viewing advertising.
Google Ads on Your Desktop One o ...
5 Content Marketing Shortcuts That Cost You in the Long Run
#1 – Shady Linkbuilding The Shortcut: Search algorithms consider how many backlinks your content has, right?
But backlinks only work in your favor if ...
What the Local Customer Service Ecosystem Looks Like in 2019
What is local customer service in 2019?
Your always-on customer service solves all of these problems with a combination of all of the following: Good ...
![Is Amazon Really Gaining on Google’s Search Traffic? [New Data]](http://www.marketinghub.today/wp-content/uploads/2018/11/is-amazon-really-gaining-on-googles-search-traffic-new-data.jpg "Is Amazon Really Gaining on Google’s Search Traffic? [New Data]")
Is Amazon Really Gaining on Google’s Search Traffic? [New Data]
Amazon has showed some promise of potentially overtaking Google's paid ads business, and its market share of product searches (54%) outnumbers that of ...
Digital Marketing News: Google’s Parallel Tracking, Content Marketing DemandGen Study, LinkedIn’s Google Integration, & Twitter’s Growth
MarketingProfs LinkedIn Sponsored Content can now be tracked via Google Campaign Manager Sponsored content on LinkedIn (client) is one of the items th ...
4 Steps to Speed Up Your Website and Look Better to Google
Google takes page speed and user experience seriously and so should content marketers.
But of course, in the long term, Google will want to show its u ...
How Do Sessions Work in Google Analytics? – Whiteboard Friday
In this week's edition of Whiteboard Friday, we welcome Tom Capper to explain how the sessions metric in Google Analytics works, several ways that it ...
How to Get Ranked and Read With the Topic Cluster Content Model
Here’s how you can use the pillar-and-cluster approach to create content that ranks in organic search.
In the example, the pillar topic would be conte ...
5 Reasons Why Users Install Your Competitor’s Apps
Roughly 50% of users opt-in for push notifications and about 65% of users tend to return to the app within 60 days.
However, apps fail by making a poo ...